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http://dx.doi.org/10.5392/JKCA.2015.15.09.652

Effects of EngageGram on e-Learning Participation According to the Types of Learners' Social Comparison Motive  

Jin, Sung-Hee (인하대학교 미래융합교육원)
Publication Information
The Journal of the Korea Contents Association / v.15, no.9, 2015 , pp. 652-661 More about this Journal
Abstract
The purpose of this study is to investigate the effects of EngageGram which is a motivator of e-learning participation on learners' online participation according to the types of social comparison motive. Research participation was 144 undergraduate students (male: 106, female: 38) who took the course entitled "Creative Thinking." Social comparison motive of learners were investigated by two methods: social comparison motive scales and learners' opinions on EngageGram. As results, there was no statically corelation between the types of social comparison motive by using scales and online participation, however, there was statically differences on e-learning participation according to the types of social comparison motives by analyzing learners' opinions. Learners mostly have self-enhancement motive in a learning context so they are motivated to participate actively by EngageGram. This study provide useful implication in the research area of learning analytics.
Keywords
e-Learning Participation; Motivator; Social Comparison Motive; Learning Analytics; Learner Characteristics;
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