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http://dx.doi.org/10.5392/JKCA.2014.14.12.723

An Analysis of Factors InFluencing Copyright Protection Decision-Making among Korean eSports Game Users  

Choi, Eui-Yul (동명대학교 체육학과)
Jeon, Yong-Bae (단국대학교 스포츠경영학과)
Publication Information
The Journal of the Korea Contents Association / v.14, no.12, 2014 , pp. 723-732 More about this Journal
Abstract
The purpose of this study was to examine the factors influencing copyright protection decision-making among Korean eSports game users. Data collection was conducted over a month at an eSports arena located in Seoul. Of the surveys collected, 354 valid data (88.5% of response rate) were analyzed in SPSS Ver. 20.0 through descriptive statistics, correlation and multiple regression analysis. The results showed that copyright protection decision-making regarding eSports contents was significantly influenced by legal/moral norm, perceive group norm, and past habit/behavior. Among the factors, legal/moral norm was found to be the most influential on copyright protection decision-making.
Keywords
eSports; Copyright Protection Decision-making; Game Contents;
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