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http://dx.doi.org/10.7233/jksc.2016.66.2.117

Study on Korean Style Fashion Design in Choi, Gyungja Fashion  

Lee, Sang Rae (Dept. of Fashion Art, Chung-Ang University)
Soh, Hwang Oak (Dept. of Fashion Design, Chung-Ang University)
Publication Information
Journal of the Korean Society of Costume / v.66, no.2, 2016 , pp. 117-133 More about this Journal
Abstract
Fashion reflects various cultures, including the spirit and the lifestyle of the period. South Korea has experienced rapid social changes, including the Korean War, industrial development, and the inflow of Western influence. Modern Korean fashion has developed along with these changes. Acceptance of suits and the reformism of the Hanbok are the two notable changes in Korean fashion. Gyungja Choi, and her fashion show, is known for combining modern fashion and traditional beauty by entwining traditional Korean fashion design elements into modern fashion. This research investigated Gyungja Choi as a fashion designer, a fashion education executive who cultivated fashion designers through the education business, and a fashion publisher who published the first professional costume magazine. This research classified the Korean-style design elements in Gyungja Choi's fashion show by analyzing the clothes exhibited in her fashion shows. In conclusion, Choi's design utilized Korean-style fashion design elements, such as line, colors, patterns, and materials. Which can be said to be the introduction period that expressed Korean style image in fashion considering the period.
Keywords
characteristic of fashion; fashion design; fashion show; Gyungja Choi; Korean-style fashion;
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