Browse > Article

The Influence of Entrepreneurship and Government Support Program on the Entrepreneurship of Youth Merchants in Traditional Markets : Mediating Effects of Start-up Preparation and Collaboration with Merchants  

Kim, Jaehyun (Graduate School of Future ICT Convergence, Dankook University)
Nam, Jungmin (Global Venture Foundation of Dankook University)
Publication Information
Asia-Pacific Journal of Business Venturing and Entrepreneurship / v.15, no.5, 2020 , pp. 221-233 More about this Journal
Abstract
The purpose of this study is to prove the relationship of major variables derived based on prior research on factors affecting the start-up performance of youth mall young merchants in traditional markets, and to empirically analyze the relationship between major factors based on the results. The factors affecting the start-up performance of the youth mall in traditional markets were divided into government support programs and entrepreneurship, and the cooperation between the start-up preparation and merchants was established as variables that mediated the influence between the start-up performance and entrepreneurship performance. The analysis showed that entrepreneurship had a statistically significant positive effect on start-up readiness, while government-supported programs, entrepreneurship and start-up readiness had a significant positive effect on start-up performance. In addition, as a result of verifying the mediated effects of the research model, it was verified that the indirect effects of entrepreneurship on the performance of start-up by mediating the preparation of start-ups were significant. Through this study, the government support program should be supported in consideration of the characteristics of young merchants, not of the current consistent support, and means that youth merchants should be thoroughly verified in the recruitment, selection, and promotion stages, and young merchants with high entrepreneurship and start-up readiness should be selected.
Keywords
Youth Mall; Traditional Market; Startup Preparation; Collaboration with Merchants; Entrepreneurship Performance; Young Merchants;
Citations & Related Records
Times Cited By KSCI : 3  (Citation Analysis)
연도 인용수 순위
1 Lee, J. K.(2019). A Study on the Factors Influencing the Business Performance of Young Entrepreneurs in Traditional Market Youth Mall: Combining of Qualitative and Quantitative Research. Doctoral dissertation, Daejeon University Graduate School.
2 Lee, K. H., & Kim, Y. J.(2015). The Policy Effects on Traditional Retail Markets Supported by the Korean Government. Journal of Distribution Science, 13(11), 101-109.
3 Lee, K. T., & Kim, C. U.(2008). Effects of Cooperation on Corporate Performance in Small and Medium-Sized Interfirms: A Study on the Moderating Effects of Entrepreneurship and Environment Factor. Journal of Economics Studies, 26(4), 209-232.
4 Lee, N. M.(2018). A Study on the Effect of Entrepreneurship on Innovation Performance of Manufacturing Enterprises: Focusing on core capabilities of marketing and technological innovation. Doctoral dissertation, Soongsil University Graduate School.
5 Lim, Y. W., Kim, Y. J, & Chun, J. H.(2014). A Study on the Relationships among Relational Benefits, Trust, and Loyalty in Travel Agencies' One-Person-Enterprise. Journal of Tourism Management Research, 18, 197-212.
6 Matsuno, K., Mentzer, J. T., & Ozsomer, A.(2002). The effects of entrepreneurial proclivity and market orientation on business performance. Journal of marketing, 66(3), 18-32.   DOI
7 Ahn, K. S.(2005). A Study on Management Performance Evaluation of Government-Invested Enterprises: BSC Approach. a master's thesis, Dankook University Graduate School.
8 Barney, J.(1991). Special theory forum the resource-based model of the firm: origins, implications, and prospects. Journal of management, 17(1), 97-98.   DOI
9 Nam, J. M.(2017). A Study between Online Entrepreneurship Education and Entrepreneurship: Based on PBL(Problem-Based Learning) and Flipped Learning. Asia-Pacific Journal of Business Venturing and Entrepreneurship (APJBVE), 12(2), 31-40.   DOI
10 Nam, J. M., Chun, B. J., & Park, J. W.(2013). Success Factors of Start-ups: An Empirical Study. Journal of Human Resource Management Research, 20(5), 27-43.   DOI
11 Chung, M. H., Yook, K. H., Joo, T. S., Jun, M. S., Lee, T. H., & Choi, H. S.(2008). A Study on Implementation of the BSC System in Government Agencies: The Case of Korea Customs Service. Korean Journal of Management Accounting Research, 7(3), 107-150.
12 Cho, K. E.(2014). A Comparative Study on the Traditional Market Promotion Policies Based on Travel and Tourism. The journal of tourism studies, 26(4), 167-187.
13 Choi, B. H.(2009). Strategic Performance Management of Small and Medium Enterprises(BSC) theory. Seoul: EdamBooks.
14 Choi, B. H.(2009). Strategic Performance Management of Small and Medium Enterprises(BSC) working-level. Seoul: EdamBooks.
15 Elfring, T., & Hulsink, W.(2003). Networks in entrepreneurship: The case of high-technology firms. Small business economics, 21(4), 409-422.   DOI
16 Fuller‐Love, N.(2006). Management development in small firms. International Journal of Management Reviews, 8(3), 175-190.   DOI
17 Hair, J. F., Black, W. C., & Babin, B. J.(1998). RE Anderson, RL Tatham, and W. C. Black, Multivariate data analysis.(5th ed.). NJ: Prentice-Hall.
18 Hanaki, N., Peterhansl, A., Dodds, P. S., & Watts, D. J.(2007). Cooperation in evolving social networks. Management Science, 53(7), 1036-1050.   DOI
19 Im, D. H., Yoo, S. W., & Lee, D. H.(2011). A Study on the Determinants of Satisfaction in BSC: A case of Defense Acquisition Program Administration. Korea International Accounting Review, (4), 579-588.
20 Henderson, J. C.(1990). Plugging into strategic partnerships: The critical IS connection. MIT Sloan Management Review, 31(3), 7.
21 Park, M. H., & Do, S. H.(2003). An Exploratory Study on the Introduction of BSC Systems into the Small to Medium-Sized Companies. Business Management Review, 36(1), 79-101.
22 Oh, J. W.(2015). The Empirical Study on the Relationship Between Mentoring-Functions and Start-up Competence: Focusing on the Mediating Effect of Entrepreneurship & Moderating Effect of Start-up Preparation Period. Doctoral dissertation, Hoseo University Graduate School.
23 Park, J. Y.(2009). The Influence of Merchandise Mix on the Competitiveness for the Korean Traditional Market and Its Implications for Government Policies. The Korean Small Business Review, 31(2), 137-155.
24 Park, K. H.(2017). The effects of entrepreneurship of small and medium-sized business on performance of management. Doctoral dissertation, Mokwon University Graduate School.
25 Parkhe, A.(1993). Strategic alliance structuring: A game theoretic and transaction cost examination of interfirm cooperation. Academy of management journal, 36(4), 794-829.   DOI
26 Sass, D. A., & Smith, P. L.(2006). The effects of parceling unidimensional scales on structural parameter estimates in structural equation modeling. Structural equation modeling, 13(4), 566-586.   DOI
27 Kang, S. C.(2009). A Study on the application of Balanced Scorecard in Small Business A case of development of a Human Resource Evaluation System. Journal of Information Technology Applications & Management, 16(1), 77-96.
28 Jang, C. K.(2016). The Effects of Entrepreneurship and Management Competence of Small Business on Business Performance. Doctoral dissertation, Soongsil University Graduate School.
29 Jeon, S. Y.(2017). A Study on the Effects of SME Managers' Entrepreneurship and CEO Capabilities on Corporate Sustainability via Improved Management Performance. Doctoral dissertation, Kyonggi University Graduate School.
30 Jung, J. H.(2015). The moderating effect of government support program on the factors affecting business success of small enterprises. Doctoral dissertation, Ulsan University Graduate School.
31 Kaplan, R. S., & Norton, D. P. (1998). Putting the balanced scorecard to work. The economic impact of knowledge, 27(4), 315-324.   DOI
32 Kaplan, R., & Norton, D.(1982). The Balanced scorecard-measures that drive performance. Harvard Business Review, 74(1), 75-85.
33 Kim, B. K.(2004). Balanced Scorecard of Small and Medium-sized Enterprises: A Case Study on Unimo Technology. Korean Academic Society of Accounting, 9; 265-290.
34 Kim, J. H., & Nam, J. M.(2018). A Case Study on the Lean Start-up in a Small Business Industry For Small Business Start-up Consulting. Asia-Pacific Journal of Business Venturing and Entrepreneurship (APJBVE), 13(4). 183-196.   DOI
35 Yoon, S. W., & Suh, G. H.(2003). A Study on the Inauguration Culture of Small Businessmen in Korean. Journal of Consumption Culture, 6.1, 99-118.   DOI
36 Small Enterprise & Market Service(2020). Start-up and Management Training Program. Retrieved(2020.08.30.) from https://www.semas.or.kr/.
37 So, E. Y., & Park, S. H.(2015). The Effect of the Entrepreneurship of Small Business Owners on their Financial Performance. Korean Business Education Review, 30(1), 245-264.
38 Wu, Z. P.(2012). Concepts and Understanding of Structural Equation Models. Seoul: Han Na Rae.
39 마창준(2019). 소상공인의 기업가정신과 경영자역량, 학습지향성이 경영성과에 미치는 영향에 관한 연구. 박사학위논문, 서경대학교.
40 Zahara, S. A.(1995). Contextual influences on the corporate entrepreneurship-performance relationship: A longitudinal analysis. Journal of business venturing, 10(1), 43-58.   DOI
41 중소벤처기업부(2019). 2020년 전통시장 및 상점가 활성화 지원사업. 공고 제2019-288호.
42 King, A.(2007). Cooperation between corporations and environmental groups: A transaction cost perspective. Academy of Management Review, 32(3), 889-900.   DOI
43 Kim, N. P.(2018). Factors influencing the start-up performance of small business focusing on the moderating effect of the Seoul metropolitan government start-up support system. Doctoral dissertation, Graduate School of Seoul National University.
44 Kim, S. T.(2013). The Effects of Government Policy and Characteristics of Micro-enterprise on Business Strategy and Performance. Doctoral dissertation, Graduate School of Chungbuk National University.
45 Kim, Y. K.(2010). A Study on the Performance Improvement of the BSC Adoption Firms. a master's thesis, Kyungpook National University Graduate School.
46 Kloot, L., & Martin, J.(2000). Strategic performance management: A balanced approach to performance management issues in local government. Management accounting research, 11(2), 231-251.   DOI
47 Kwon, O. J.(2008). An Empirical Study on the Acceptance of the BSC System in the Public Sector. Doctoral dissertation, Dankook University Graduate School.
48 Lee, C. K., Kim, Y. S., & Hong, Y. S.(2010). The Effects of Balanced Scorecard on Firms' Performance: Focus on Small and Medium-Sized Manufacturing Firms. Korean Journal of Management Accounting Research, 10(2), 63-88.
49 Lee, C. S., Lee, N. J., & Kim, J. H.(2009). Effects of Market Environmental Characteristics and Governmental Support on the Balanced Score of Small & Micro Business. Accounting Information Review, 27(1), 261-284.
50 Lee, J. H.(2001). Antecedents and Consequences of Cooperation. Journal of Society of Korea Industrial and Systems Engineering, 95-118.   DOI