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The Hidden Figures: Discovering Global Apparel Manufacturers' CSR Activities According to the Global Standards

  • Minju Kim (Dept. of Clothing & Textiles, Yonsei University) ;
  • Siwon Park (Dept. of Clothing & Textiles, Yonsei University) ;
  • Hongjoo Woo (Dept. of Clothing & Textiles, Yonsei University)
  • Received : 2024.02.21
  • Accepted : 2024.07.03
  • Published : 2024.08.31

Abstract

Despite the growing importance of corporate social responsibility (CSR) in the apparel industry, most existing research focuses on the CSR activities of well-known apparel brands and retailers, not manufacturers. The purpose of this study was to examine the CSR activities of global apparel manufacturers using the two most widely accepted global CSR frameworks: the United Nations' Sustainable Development Goals (SDGs) and Global Reporting Initiative (GRI) standards. A comparison was employed based on the legitimacy theory. For this purpose, a content analysis was conducted on five apparel manufacturers' CSR activities disclosed in their annual sustainability reports published on the firms' official websites. The analysis was both quantitative (frequency) and qualitative (intensity). The results revealed that all firms conducted CSR activities related to environmental and social activities more actively than they conducted economic activities, with higher frequency and intensity scores for both the GRI and SDGs. However, based on each firm's economic development level, size, and years of experience, their applications of resources/technology to CSR and approaches to certain issues (e.g., gender and diversity issues) differed, supporting the legitimacy theory. The results provide academic implications by providing empirical information on apparel manufacturers' CSR activities as well as practical implications for other manufacturers seeking to develop CSR programs that meet the global standards.

Keywords

References

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