The Journal of the Convergence on Culture Technology (문화기술의 융합)

The International Promotion Agency of Culture Technology (국제문화기술진흥원)
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A Study on the Impact of Small Business Owners' Management Capabilities and Government-Supported Services on Management Performance - Focusing on the Moderating Effect of the Use of Policy Support Funds -

소상공인의 경영역량과 정부지원서비스가 경영성과에 미치는 영향에 관한 연구 - 정책지원자금의 이용여부에 대한 조절효과를 중심으로 -

  • 이현영 (세한대학교 대학원 경영학과) ;
  • 심재연 (세한대학교 경영학과)
  • Received : 2024.04.15
  • Accepted : 2024.06.01
  • Published : 2024.07.31
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Abstract

We have made significant efforts to deeply investigate and analyze the success factors of small business owners, who play a crucial role in modern society, to gain a clear understanding of the factors that affect their business performance. We set the management capabilities of small business owners, the utilization of government support services, and policy support funds as the main variables. Our research has discovered that the management capabilities of small business owners and government support services positively influence their business performance. This means that small business owners can enhance their business performance by strengthening their capabilities and efficiently utilizing government support services. The utilization of policy support funds showed a moderating effect only on the impact of government support services on financial performance, but not on other business performances. This suggests that while the utilization of policy support funds is necessary, it is not sufficient by itself and needs to work in combination with other variables to see effectiveness. Our research proposes a new direction for the success of small business owners. Through this research, small business owners and related policy decision-makers can gain deep insights into the factors that influence the business performance of small business owners and how to effectively manage and utilize these factors. This research has made a significant contribution to academic research on business management and small business owners. Through a deep understanding of the success factors of small business owners, we have proposed new research directions and strategies that can help improve their business performance. These efforts will take us a step further in enhancing the social and economic value of small business owners.

우리는 현대 사회에서 중요한 역할을 하는 소상공인의 성공 요인을 깊이 있게 조사하고 분석하여, 그들의 경영 성과에 미치는 요인들을 명확하게 이해하려는 노력을 기울였다. 우리는 소상공인의 경영 역량, 정부 지원 서비스, 그리고 정책 지원 자금의 이용 여부를 주요 변수로 설정하였다. 우리의 연구 결과, 소상공인의 경영 역량과 정부 지원 서비스는 그들의 경영 성과에 긍정적인 영향을 미치는 것으로 나타났다는 사실을 발견하였다. 이는 소상공인들이 자신의 역량을 강화하고, 정부의 지원 서비스를 효율적으로 활용함으로써 경영 성과를 향상시킬 수 있음을 의미한다. 정책 지원 자금의 이용 여부는 정부 지원 서비스가 재무 성과에 미치는 영향에만 조절 효과를 보일 뿐, 다른 경영 성과에는 영향을 미치지 않는 것으로 나타났다. 정책 지원 자금의 이용이 필요하긴 하지만, 그 자체만으로는 충분하지 않으며, 다른 변수들과 복합적으로 작용해야 효과를 볼 수 있음을 시사한다. 우리의 연구는 소상공인의 성공을 위한 새로운 방향성을 제시하였다. 이 연구를 통해 소상공인 및 관련 정책 결정자들은 어떤 요인들이 소상공인의 경영 성과에 영향을 미치는지, 그리고 어떻게 이러한 요인들을 효과적으로 관리하고 활용할 수 있는지에 대해 깊은 통찰을 얻을 수 있을 것이다. 이 연구는 기업 경영 및 소상공인에 대한 학문적 연구에 중요한 기여를 하였다. 소상공인의 성공 요인에 대한 깊은 이해를 통해, 이들의 경영 성과를 향상시키는 데 도움이 될 수 있는 새로운 연구 방향성과 전략을 제시하였다. 이러한 노력은 소상공인의 사회적, 경제적 가치를 높이는 데 한걸음 더 나아가는 계기가 될 것이다.

Keywords

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