Asia-Pacific Journal of Business Venturing and Entrepreneurship (벤처창업연구)

The Korean Society of Business Venturing (한국벤처창업학회)
권호 표지

Analysis of Perceptions of Student Start-up Policies in Science and Technology Colleges: Focusing on the KAIST case

과기특성화대학 학생창업정책에 대한 인식분석: KAIST 사례를 중심으로

  • Received : 2024.03.14
  • Accepted : 2024.04.16
  • Published : 2024.04.30
Download PDF
⟨ Previous Next ⟩

Abstract

This study aimed to investigate students' perceptions at science and technology specialized universities towards entrepreneurship support policies and to derive policy improvement measures by applying a bottom-up approach to reflect the requirements of the policy beneficiaries, i.e., the students. Specifically, the research explored effective execution strategies for student entrepreneurship support policies through a survey and analysis of KAIST students. The findings revealed that KAIST students recognize the urgent need for improvement in sharing policy objectives with the student entrepreneurship field, reflecting the opinions of the campus entrepreneurship scene in policy formulation, and constructing an entrepreneurship-friendly academic system for nurturing student entrepreneurs. Additionally, there was a highlighted need for enhancement in the capacity of implementing agencies, as well as in marketing and market development capabilities, and organizational management and practical skills as entrepreneurs within the educational curriculum. Consequently, this study proposes the following improvement measures: First, it calls for enhanced transparency and accessibility of entrepreneurship support policies, ensuring students clearly understand policy objectives and can easily access information. Second, it advocates for student-centered policy development, where students' opinions are actively incorporated to devise customized policies that consider their needs and the actual entrepreneurship environment. Third, there is a demand for improving entrepreneurship-friendly academic systems, encouraging more active participation in entrepreneurship activities by adopting or refining academic policies that recognize entrepreneurship activities as credits or expand entrepreneurship-related courses. Based on these results, it is expected that this research will provide valuable foundational data to actively support student entrepreneurship in science and technology specialized universities, foster an entrepreneurial spirit, and contribute to the creation of an innovation-driven entrepreneurship ecosystem that contributes to technological innovation and social value creation.

본 연구는 과학기술특성화대학의 학생창업 지원정책에 대한 학생들의 인식을 조사하고, 상향적 접근 방식을 적용하여 정책 수행 대상자인 학생들의 요구 사항을 반영한 정책개선 방안을 도출하고자 수행되었다. 이를 위해 KAIST 학생들을 대상으로 한 설문 조사 및 분석을 통해 학생창업 지원 정책의 효과적인 실행 방안을 탐색하였다. 연구 결과, 학생창업 현장과의 정책목표 공유, 정책 수립 시 학내 학생창업 현장의 의견 반영, 학생 창업가 육성을 위한 창업친화적학사제도 체계의 구축에 대한 개선의 시급성이 높게 나타나고 있었다. 관련하여 집행기관의 역량 강화, 교육과정 내에서의 마케팅 및 시장개척 역량, 사업가로서의 조직관리 및 실무역량 향상의 필요성이 제기되었다. 이에 따라 본 연구에서는 다음과 같은 개선방안을 제안하고자 한다. 첫째, 창업지원 정책의 투명성 및 접근성 강화가 요구되며, 학생들이 정책목표를 명확히 이해하고, 창업지원정책에 쉽게 접근할 수 있도록 정보의 투명성과 접근성을 향상시켜야 한다. 둘째, 학생 중심의 창업정책개발이 요구되며, 학생창업지원 정책을 개발함에 있어 학생들의 의견을 적극적으로 반영하여, 학생들의 요구와 실제 창업 환경을 고려한 맞춤형 정책을 수립해야 한다. 셋째, 과기특성화대학 특성이 반영된 창업친화적학사제도의 개선이 요구되며, 학생들이 창업활동에 더욱 적극적으로 참여할 수 있도록 적극적인 창업친화적학사제도를 도입하거나 개선하여, 창업 활동을 학점으로 인정하거나 창업 관련 교과목을 확대하는 등의 조치를 취해야 한다. 이 연구 결과를 토대로 과학기술특성화대학에서 학생창업을 더욱 적극적으로 지원하고, 창업가정신을 고취시키는 데 의미 있는 기초자료를 제공하고, 대학이 기술혁신과 사회적 가치 창출에 기여하는 혁신 창업생태계 조성에 기여할 수 있기를 기대한다.

Keywords

References

  1. Ahn, T. U., & Kang, T. W.(2020). A Study on Difficulty Factors of Youth Startups for Activating Local Startups. Asia-Pacific journal of business and venturing, 15(2), 67-80.
  2. Borich, G. D.(1980). A needs assessment model for conducting follow-up studies. Journal of Teach Education, 31(3), 39-42. https://doi.org/10.1177/002248718003100310
  3. Cho, D. Y.(2009). Exploring How to Set Priority in Need Analysis with Survey. Research Institute of Education Korea University, (35), 165-187.
  4. Choi, I. K.(2015). An Analysis of the Effects of PolicyMaking on Implementation: Focused on the Renovation of Cheonggecheon and Hangang Renaissance Projects, Journal of Policy Development, 15(1),133-159. https://doi.org/10.35224/KAPD.2015.15.1.005
  5. Chun, K. J., & Lee, J. E.(2004). The key success factor of the policy implementation for the government innovation: Inducing policy of the French Institute Pasteur. korean policy sciences review, 8(4), 131-147.
  6. Chun, Y. Y., & Koo, Y. M.(2022). Campus Entrepreneurial Ecosystems and Regional Culture: A Comparison of Seoul National University and KAIST in Korea. Journal of the Economic Geographical Society of Korea, 25(3), 320-338.
  7. Cooper, B. S., Fusarelli, L. D., & Randall, E. V.(2004). Better policies, Better Schools: theories and applications. NY: Allyn & Bacon.
  8. Edwards III, G. C.(1980). Implementation Public Policy. Washington D.C.: Congressional Quarterly Press.
  9. Jeong, J. G., Choi, J. W,, Lee, S. W., Jeong, J. G., & Jeong, G. H.(2010). Policy Academy Theory. Seoul: Daemyung Publishing. Journal of Gifted/Talented Education.
  10. Jeong, Y. H(2023). Qualitative Study on Local College Students' Perception of Entrepreneurship and Entrepreneurship Programs: Approach through Hierarchy of Effects Model. Journal of Industrial Convergence, 21(12), 1-10. https://doi.org/10.22678/JIC.2023.21.12.001
  11. Kang, J. K., & Lee, H. Y.(2023). The Impact of the Government's Start-up Support Policy on Start-up Performance: Focusing on the Mediating Effect of Start-up Capabilities. The Korean Journal of Local Government Studies, 27(1), 141-166.
  12. Kang, M. H.(2024.1.18.). KAIST expands support for start-ups... This year's goal is 100 start-ups. Maeil Business Newspaper, https://www.mk.co.kr/news/it/10924149
  13. Kang, M. S.(2010). The Survey on Dropout Students' Perception and The Priority of Improvement Proposals for Prevention of Dropout in Cyber Universities Using An IPA. Journal of Korean Association for Educational Information and Media, 16(4), 481-503.
  14. Kim, J. S., Kang, Y. M., & Lee, S. Y.(2018). A Needs Analysis Oral Health Education Contents for Teachers and Parents Using Borich Priority Formula and The Locus for Focus Model, Journal of Dental Hygiene Science, 18(4), 252-264.
  15. Kim, H. G.(2007). A Causal Relationship Study on Impact Factors andEffectiveness in Cultural Policy Implementation. Korean Journal of Policy Analysis and Evaluation,17(1), 167-192.
  16. Kim, S. W.(2013). Establishment of a leading model for technology commercialization at science and technology specialized universities. Science and Technology Policy Institute, 28, 1-167.
  17. Kim, Y. M.(2021). A Study on Analysis of KAIST Students' Perceptions of Intellectual Property and Start-ups and Educational Needs. Journal of Engineering Education Research, 24(6), 20-29.
  18. Korea Institute of Startup and Entrepreneurship Promotion (2020). 2020 Startup Promotion Policy White Paper. Retrieved from https://www.k-startup.go.kr
  19. Lee, H. J(2024.1.9) KAIST 91%, Seoul National University 23%... Student startup survival rate is 4 times higher. Maeil Business Newspaper, https://www.mk.co.kr/news/it/10917215.
  20. Lee, S. Y., Lee, J. W., Lee, M. Y., & Chang, W. S.(2020). AStudy on the Current State and Improvement of University Start-up Support Policy: Focusing on the Recognition of the University Employees in charge of Start-up incubation programs. The Journal of Vocational Education Research, 39(3), 67-86.
  21. Maing, S. J., & Kim, S. H.(2023). Analysis of the Influence of Role Models on College Students' Entrepreneurial Intentions: Exploring the Multiple Mediating Effects of Growth Mindset and Entrepreneurial Self-Efficacy. Asia-Pacific Journal of Business Venturing and Entrepreneurship, 18(5), 17-32.
  22. Martilla, J. A., & James, J. C.(1977). Importance-performance analysis. Journal of Marketing, 41(1), 77-79. https://doi.org/10.1177/002224297704100112
  23. Mazmanian, D., & Sabatier, P.(1983). Implementation and Public Policy. Glenview, IL: Scott, Foresman & Company.
  24. Ministry of Education(2013). Announcement of five-year plan for university entrepreneurship education. Press release. https://www.moe.go.kr/boardCnts/viewRenew.do?m=041202&s=moe&page=109&boardID=339&boardSeq=50284&lev=0&opType=N Ministry of Education.
  25. Ministry of Education(2018). Announcement of the 2nd five-year university entrepreneurship education plan. https://www.moe.go.kr/boardCnts/viewRenew.do?boardID=294&lev=0&statusYN=C&s=moe&m=020402&opType=N&boardSeq=74314 Press release.
  26. Ministry of Education(2019). University startup support policy development direction and implementation strategy. Retrieved from http://www.moe.go.kr.
  27. Ministry of Education, Ministry of Employment and Labor, Busan Metropolitan Office of Education, Korea Research Institute for Vocational Education and Training, Human Resources Development Service of Korea(2022). 2022 Industry-Academia Integrated Apprentice School Operation Manual. Sejong: Korea Research Institute for Vocational Education and Training.
  28. Mo, C. H., & Cho, C, H.(2008). A Comparison Analysis on the Restructuring Policy Implementation of Railway and Electricity Industry: Theoretical Implications and Application of a Policy Implementation Model, The Korea Association for Policy Studies, 17(1), 139-168.
  29. OECD(2017). Supporting Entrepreneurship and Innovation in Higher Education in Korea. Retrieved from https://www.oecd.org
  30. O'Neill, M. A., & Palmer, A. (2004). Importance-performance analysis: A useful tool for directing continuous quality improvement in higher education. Quality Assurance in Education, 12(1), 39-52. https://doi.org/10.1108/09684880410517423
  31. Ryu, C. R., Park, K. J., Kim, B. S., & Jung, H. C.(2020). Analysis of Policy Perception of Science Gifted Education Institution administrators: Focusing on Factors influencing Policy Implementation, Journal of Gifted/Talented Education, 30(4), 487-515. https://doi.org/10.9722/JGTE.2020.30.4.487
  32. Schwab, K.(2016). The Fourth Industrial Revolution. Translated by Song GJ(2016). The Fourth Industrial Revolution. Seoul: Megastudy books.
  33. Smith, T. B.(1973). Policy Implementation process. Policy Science, 4, 197-209. https://doi.org/10.1007/BF01405732
  34. Son, Y. J., & Choi, J. I.(2023). An Exploratory Study on the Derivation of Entrepreneurial University Components. Journal of Organization and Management, 47(4), 95-123.
  35. Van Meter, D. S.. & Van Horn, C. E.(1975). The Policy Implementation Process: A Conceptual Framework. Administration and Society. 6(4), 445-488. https://doi.org/10.1177/009539977500600404