한국식생활문화학회지 (Journal of the Korean Society of Food Culture)

  • 제38권3호
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  • Pages.154-162
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  • 2023
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  • 1225-7060(pISSN)
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  • 2288-7148(eISSN)
한국식생활문화학회 (Korean Society of Food Culture)
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식물성 대체 유제품(Plant-based dairy alternatives)에 대한 채식주의자와 잡식주의자의 인식 및 소비행동

Awareness and Consumption Behavior of Vegetarians and Omnivores on Plant-based dairy alternatives

  • 신미래 (이화여자대학교 식품영양학과) ;
  • 오지은 (이화여자대학교 신산업융합대학) ;
  • 조미숙 (이화여자대학교 식품영양학과)
  • Mirae Shin (Department of Nutritional Science & Food Management, Ewha Womans University) ;
  • Jieun Oh (College of Science & Industry Convergence, Ewha Womans University) ;
  • Mi-Sook Cho (Department of Nutritional Science & Food Management, Ewha Womans University)
  • 투고 : 2023.04.25
  • 심사 : 2023.06.28
  • 발행 : 2023.06.30
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초록

This study investigated the awareness and consumption behavior of 118 vegetarians and omnivores toward plant-based dairy alternatives. The preference and choice attribute questionnaires were compared. Significant differences were obtained between the two groups when considering the purchase experience, preference, and selection attributes of plant-based dairy alternatives. Vegetarians had more experience purchasing plant-based dairy alternative products. In both groups, environmental and animal protection were the major factors that influenced the highest response rate for purchasing plant-based dairy alternatives. The preference score of vegetarians for plant-based dairy alternative products was high, indicating that vegetarianism had a significant effect on their preference for plant-based dairy alternative products. Analysis of selection attributes revealed that price, product weight, appearance, and manufacturer were considered important by vegetarians, whereas nutritional components and labeling, manufacturing environment, composition of ingredients, and taste and texture were considered more important by the omnivores. Results of this study can be used as basic data for the future development of the fast-growing industry producing plant-based dairy alternative products.

키워드

참고문헌

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