Asia pacific journal of information systems

The Korea Society of Management Information Systems (한국경영정보학회)
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"Does Emotional Intelligence Impact Technology Adoption?" : A study on Adoption of Augmented Reality

  • Abhishek Srivastava (Information Systems, Indian Institute of Management Visakhapatnam) ;
  • Ananya Ray (Information Systems and Business Analytics, Indian Institute of Management Ranchi) ;
  • Arghya Ray (MIS and Analytics, International Management Institute Kolkata) ;
  • Pradip Kumar Bala (Information Systems and Business Analytics, Indian Institute of Management Ranchi) ;
  • Shilpee A Dasgupta (Communications, Indian Institute of Management Ranchi) ;
  • Yogesh K. Dwivedi (Digital Futures for Sustainable Business & Society Research Group School of Management, Swansea University)
  • Received : 2023.01.14
  • Accepted : 2023.05.30
  • Published : 2023.09.30
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Abstract

The study makes several contributions to not only the adoption literature by examining the influence of Emotional Intelligence (EI) and Big-Five traits on adoption of Augmented Reality (AR) but also given its utility in both industry and research, it contributes to the interesting inter-disciplinary domain of psychology, information systems, and human behaviour. A quantitative based approach using a sample of 275 respondents was undertaken. It is found that emotional intelligence influence both perceived ease-of-use and perceived usefulness. They in turn influence intention to use. Another important observation is that personality traits (openness and agreeableness) have a significant moderating effect on the relation between attitude and intention to use AR. This research will help academicians and executives working on the adoption of AR in various sectors ranging from retail industry to the education sector. The originality of this study is that it explores the impact of EI on the acceptance of AR and helps in extending the literature in interdisciplinary research.

Keywords

References

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