Asia pacific journal of information systems

The Korea Society of Management Information Systems (한국경영정보학회)
권호 표지
DOI QR코드

DOI QR Code

Special Topic: The Impact of ChatGPT in Society, Business, and Academia

  • Kyoung Jun Lee (College of Management, Kyung Hee University) ;
  • Taeho Hong (College of Business Administration, Pusan National University) ;
  • Hyunchul Ahn (Graduate School of Business IT, Kookmin University) ;
  • Taekyung Kim (College of Management, Kyung Hee University) ;
  • Chulmo Koo (Smart Tourism Education Platform, Kyung Hee University)
  • Received : 2023.05.18
  • Accepted : 2023.08.25
  • Published : 2023.12.31
Download PDF
⟨ Previous Next ⟩

Abstract

ChatGPT has had a significant impact on society, business, and academia by influencing individuals and organizations through knowledge generation and supporting users in locating conversational inquiries and answers. It can transform how people seek answers by combining human-like conversational skills with AI. By eradicating the cumbersome process of selecting from multiple options, users can conduct preliminary research or create optimized solutions. The purpose of this research is to investigate how consumers use ChatGPT and digital transformation, specifically in terms of knowledge development, searching and recommending, and optimizing accessible possibilities. Using many linked theories, we address the potential implications and insights that can be gained from ChatGPT's early stages and its integration with other applications such as robotics, service automation, and the metaverse. Finally, the application of ChatGPT has practical, theoretical, and phenomenological impacts, in addition to improving users' experiences.

Keywords

References

  1. AlAfnan, M. A., Dishari, S., Jovic, M., and Lomidze, K. (2023). ChatGPT as an educational tool: Opportunities, challenges, and recommendations for communication, business writing, and composition courses. Journal of Artificial Intelligence and Technology, 3(2), 60-68. https://doi.org/10.37965/jait.2023.0184.
  2. Andrew, J., and Sirkin, H. (2003). Innovating for cash. Harvard Business Review, 81(9), 76-83.
  3. Brynjolfsson, E., and Mcafee, A. (2017). Artificial intelligence, for real. Harvard Business Review, 1, 1-31.
  4. Caulfield, J., and Solis, T. (2023). Using ChatGPT for Assignments, Tips & Examples. Scribbr. Retrieved from https://www.scribbr.com/ai-tools/chatgpt-assignments/
  5. Chen, A. (2018). IBM's Watson gave unsafe recommendations for treating cancer. Retrieved from https://www.theverge.com/2018/7/26/17619382/ibms-watson-cancer-ai-healthcare-science
  6. Choi, M., Choi, W., and Lee, M. (2023). [Exclusive] International school students in Korea ghostwrite assignments with ChatGPT... 'All scored 0'. Dong-A Ilbo. Retrieved from https://www.donga.com/news/Society/article/all/20230209/117801590/1
  7. Cotton, D. R. E., Cotton, P. A., and Shipway, J. R. (2023). Chatting and cheating: Ensuring academic integrity in the era of ChatGPT. Innovations in Education and Teaching International, Forthcoming. https://doi.org/10.1080/14703297.2023.2190148.
  8. Crawford, J., Cowling, M., and Allen, K. A. (2023). Leadership is needed for ethical ChatGPT: Character, assessment, and learning using artificial intelligence (AI). Journal of University Teaching & Learning Practice, 20(3).
  9. Dwivedi, Y. K., Kshetri, N., Hughes, L., Slade, E. L., Jeyaraj, A., Kar, A. K., Baabdullah, A. M., Koohang, A., Raghavan, V., Ahuja, M., Albanna, H., Albashrawi, M. A., Al-Busaidi, A. S., Balakrishnan, J., Barlette, Y., Basu, S., Bose, I., Brooks, L., Buhalis, D., Carter, L., Chowdhury, S., Crick, T., Cunningham, S. W., Davies, G. H., Davison, R. M., De, R., Dennehy, D., Duan, Y., Dubey, R., Dwivedi, R., Edwards, J. S., Flavian, C., Gauld, R., Grover, V., Hu, M. C., Janssen, M., Jones, P., Junglas, I., Khorana, S., Kraus, S., Larsen, K. R., Latreille, P., Laumer, S., Malik, F. T., Mardani, A., Mariani, M., Mithas, S., Mogaji, E., Nord, J. H., O'Connor, S., Okumus, F., Pagani, M., Pandey, N., Papagiannidis, S., Pappas, I. O., Pathak, N., Pries-Heje, J., Raman, R., Rana, N. P., Rehm, S. V., Ribeiro-Navarrete, S., Richter, A., Rowe, F., Sarker, S., Stahl, B. C., Tiwari, M. K., van der Aalst, W. M. P., Venkatesh, V., Viglia, G., Wade, M., Walton, P., Wirtz, J., and Wright, R. (2023). "So what if ChatGPT wrote it?" Multidisciplinary perspectives on opportunities, challenges and implications of generative conversational AI for research, practice and policy. International Journal of Information Management, 71, 102642. https://doi.org/10.1016/j.ijinfomgt.2023.102642
  10. Else, H. (2023). Abstracts written by ChatGPT fool scientists. Nature, 613(7944), 423-423. https://doi.org/10.1038/d41586-023-00056-7
  11. Goertzel, T. (2014). The path to more general artificial intelligence. Journal of Experimental & Theoretical Artificial Intelligence, 26(3), 343-354. https://doi.org/10.1080/0952813X.2014.895106
  12. Gottschalk, K., Graham, S., Kreger, H., and Snell, J. (2002). Introduction to Web services architecture. IBM Systems Journal, 41(2), 170-177. https://doi.org/10.1147/sj.412.0170
  13. Gu, C., Huang, C., Zheng, X., Chang, K. W., and Hsieh, C.-J. (2022). Watermarking pretrained language models with backdooring. arXiv preprint arXiv:2210.07543.
  14. Halaweh, M. (2023). ChatGPT in education: Strategies for responsible implementation. Contemporary Educational Technology, 15(2), ep421.
  15. Heaven, W. D. (2023). ChatGPT is going to change education, not destroy it. MIT Technology Review. Retrieved from https://www.technologyreview.com/2023/04/06/1071059/chatgpt-change-not-destroy-education-openai/
  16. Kaplan, A., and Haenlein, M. (2019). Siri, Siri, in my hand: Who's the fairest in the land? On the interpretations, illustrations, and implications of artificial intelligence. Business Horizons, 62(1), 15-25. https://doi.org/10.1016/j.bushor.2018.08.004
  17. Kasneci, E., Sessler, K., Kuchemann, S., Bannert, M., Dementieva, D., Fischer, F., Gasser, U., Groh, G., Gunnemann, S., Hullermeier, E., Krusche, S., Kutyniok, G., Michaeli, T., Nerdel, C., Pfeffer, J., Poquet, O., Sailer, M., Schmidt, A., Seidel, T., Stadler, M., Weller, J., Kuhn, J., and Kasneci, G. (2023). ChatGPT for good? On opportunities and challenges of large language models for education. Learning and Individual Differences, 103, 102274.
  18. Kim, J. H., Cho, H. D., Kang, S., and Koo, C. (2023). TechTalk Interview about ChatGPT in Smart Tourism with Dr. Buhalis, Dr. Cobanoglu, Dr. Ivanov, Dr. Khoo, Dr. Law, Dr. Pan, and Dr. Rao. Journal of Smart Tourism, 3(1), 1-8. https://doi.org/10.52255/SMARTTOURISM.2023.3.1.1
  19. Kim, T. (2023). Over the rainbow: How to fly over with ChatGPT in tourism. Journal of Smart Tourism, 3(1), 41-47. https://doi.org/10.52255/SMARTTOURISM.2023.3.1.5
  20. Kirchenbauer, J., Geiping, J., Wen, Y., Katz, J., Miers, I., and Goldstein, T. (2023). A watermark for large language models. arXiv preprint arXiv:2301.10226v1.
  21. Kookmin Press (2023). [Editorial] How to Ride the Wave of ChatGPT. Retrieved from https://press.kookmin.ac.kr/news/articleView.html?idxno=102864
  22. Lee, K., and Ha, N. (2018). AI platform to accelerate API economy and ecosystem. In 2018 International Conference on Information Networking (ICOIN) (pp. 848-852).
  23. Mauran, C. (2023). Samsung bans ChatGPT, AI chatbots after data leak blunder. Retrieved from https://mashable.com/article/samsung-chatgpt-leak-leads-to-employee-ban
  24. Melnick, K. (2023). How ChatGPT is being used to enhance VR training. VRScout, February 22, 2023. Retrieved from https://vrscout.com/news/howchatgpt-is-being-used-to-enhance-vr-training/
  25. Milmo, D. (2023). ChatGPT reaches 100 million users two months after launch. Retrieved from https://www.theguardian.com/technology/2023/feb/02/chatgpt-100-million-users-open-ai-fastest-growing-app
  26. Mortensen, J. (2022). Can an AI create another AI? Retrieved from https://techevaluate.com/can-an-aicreate-another-ai.
  27. Neto, J. A. R. (2023). The impact of ChatGPT on education. Medium.com. Retrieved from https://medium.com/chatgpt-learning-asia/the-impact-ofchatgpt-on-education-739b7479713c
  28. Page, J., Bain, M., and Mukhlish, F. (2018). The risks of low level narrow artificial intelligence. In 2018 IEEE International Conference on Intelligence and Safety for Robotics (ISR) (pp. 1-6).
  29. Paul, J., Ueno, A., and Dennis, C. (2023). ChatGPT and consumers: Benefits, pitfalls and future research agenda. International Journal of Consumer Studies, 47(4), 1213-1225. https://doi.org/10.1111/ijcs.12928
  30. Perkins, M. (2023). Academic integrity considerations of AI Large Language Models in the post-pandemic era: ChatGPT and beyond. Journal of University Teaching & Learning Practice, 20(2), 07.
  31. Rao, D. (2021). GPT-3: We're at the very beginning of a new app ecosystem. Retrieved from https://venturebeat.com/ai/gpt-3-were-at-the-very-beginning-of-a-new-app-ecosystem
  32. Rettberg, J. W. (2022). ChatGPT is multilingual but monocultural, and it's learning your values. Retrieved from https://jilltxt.net/right-now-chatgpt-is-multilingual-but-monocultural-but-its-learning-your-values/
  33. Rudolph, J., Tan, S., and Tan, S. (2023). ChatGPT: Bullshit spewer or the end of traditional assessments in higher education? Journal of Applied Learning and Teaching, 6(1). https://doi.org/10.37074/jalt.2023.6.1.9.
  34. Shiri, A. (2023). ChatGPT and academic integrity. Information Matters. Retrieved from https://informationmatters.org/2023/02/chatgpt-and-academic-integrity/
  35. Smuha, N. A. (2021). From a 'race to AI'to a 'race to AI regulation': regulatory competition for artificial intelligence. Law, Innovation and Technology, 13(1), 57-84. https://doi.org/10.1080/17579961.2021.1898300
  36. Song, M. T. (2023). Generative AI Era and AI Trends in the Financial Sector, Koscom Report. Retrieved from https://newsroom.koscom.co.kr/33754
  37. Springer Nature (2023). Tools such as ChatGPT threaten transparent science; here are our ground rules for their use. Nature, 613(7945), 612. https://doi.org/10.1038/d41586-023-00191-1.
  38. Syme, P. (2023). A top UK private school is changing its approach to homework amid the rise of ChatGPT, as educators around the world adapt to AI. Business Insider, January 31, 2023. Retrieved from https://www.businessinsider.com/chatgpt-helps-movetop-uk-private-school-to-ditch-homework-2023-1
  39. Talke, K., and Heidenreich, S. (2014). How to overcome pro change bias: incorporating passive and active innovation resistance in innovation decision models. Journal of Product Innovation Management, 31(5), 894-907. https://doi.org/10.1111/jpim.12130
  40. Terwiesch, C. (2023). Would chat GPT3 get a Wharton MBA? A prediction based on its performance in the operations management course. Mack Institute for Innovation Management at the Wharton School, University of Pennsylvania. Retrieved from https://mackinstitute.wharton.upenn.edu/wp-content/uploads/2023/01/Christian-Terwiesch-Chat-GTP-1.24.pdf
  41. Thiebes, S., Lins, S., and Sunyaev, A. (2021). Trustworthy artificial intelligence. Electronic Markets, 31, 447-464. https://doi.org/10.1007/s12525-020-00441-4
  42. Tian, E. (2023). GPTZero. Retrieved from https://gptzero.me/
  43. Tushman, M. L., and O'Relly, C. A. III. (1997). Winning Through Innovation: A Practice Guide to Leading Organizational Change and Renewal. Harvard Business School Press, Boston.
  44. van Dis, E. A., Bollen, J., Zuidema, W., van Rooij, R., and Bockting, C. L. (2023). ChatGPT: five priorities for research. Nature, 614(7947), 224-226. https://doi.org/10.1038/d41586-023-00288-7
  45. Whitford, E. (2022). A Computer Can Now Write Your College Essay, Maybe Better Than You Can. Forbes.com, December 9, 2022. Retrieved from https://www.forbes.com/sites/emmawhitford/2022/12/09/a-computer-can-now-write-your-college-essay---maybe-better-than-you-can/
  46. Wong Nai Seng. (2022). Trustworthy Use of Artificial Intelligence in Finance: Regulatory Perspectives from Asia Pacific. Deloitte Asia Pacific Centre for Regulatory Strategy, 6, Retrieved from https://www2.deloitte.com/jp/en/pages/financial-services/articles/bk/trustworthy-use-ai-finance-regulatory-perspectives-asia-pacific.html
  47. Wright, S. A., and Schultz, A. E. (2018). The rising tide of artificial intelligence and business automation: Developing an ethical framework. Business Horizons, 61(6), 823-832. https://doi.org/10.1016/j.bushor.2018.07.001