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OTT산업의 규제혁신 수요 파악을 위한 정책 갈등구조 분석

A study on the policy conflict structure to Identify Demand for Regulatory Innovation in OTT Industry

  • 최해옥 (과학기술정책연구원 혁신제도연구단) ;
  • 이광호 (과학기술정책연구원 혁신제도연구단) ;
  • 하리다 (과학기술정책연구원 혁신제도연구단)
  • Choi, HaeOk (Science and Technology Policy Institute) ;
  • Lee, KwangHo (Science and Technology Policy Institute) ;
  • Ha, ReeDa (Science and Technology Policy Institute)
  • 투고 : 2021.11.16
  • 심사 : 2022.02.20
  • 발행 : 2022.02.28

초록

OTT 산업 분야는 신산업 규제정비 기본계획 상 중점 추진 분야로서 정책적 대응이 시급한 분야임에도 불구하고, 관련 제도인프라 부족으로 인해 다양한 이슈들이 발생하고 있다. 따라서 이 연구는 OTT산업의 규제혁신 수요 파악을 위해 주요 이해관계자들의 의견을 청취하고 Q방법론을 활용하여 규제 장애 및 지체가 발생하는 정책 갈등구조를 분석하고자 한다. 분석결과는 다음과 같다. 첫째, OTT관련 정책추진에 있어 우선 저작권료 정산방식에 대한 기준체계개선이 필요하다. 둘째, OTT사업자의 기금부담에 대한 부담을 경감할 수 있는 지원방식 개선이 요구된다. 셋째, 제로레이팅에 관한 잠재적 규제 이슈들에 대한 규제적용방식 전환을 통한 제도적 보완이 필요하다. 본 연구는 새로운 산업 및 서비스에 대한 규제 혁신과정에서 다양한 이해관계자의 인식을 복합적으로 고려하고 제도를 개선하는 데 활용될 수 있다.

Although the OTT industry is an area that needs urgent policy response as a priority area under the new industry regulatory reform master plan, various issues are occurring due to the lack of related institutional infrastructure. Therefore, this study aims to analyze the policy conflict structure in which regulatory obstacles and delays occur by listening to the opinions of major stakeholders and using the Q methodology to identify the regulatory innovation demand of the OTT industry. The analysis results are as follows. The analysis results are as follows. First, in the implementation of OTT-related policies, it is necessary to improve the standard system for the method of settlement of copyright fees. Second, it is required to improve the support method that can reduce the burden of OTT operators' fund. Third, it is necessary to supplement the system by changing the regulatory application method for potential regulatory issues related to zero-rating. This study can be utilized in the process of introducing a system in which various stakeholders are connected and developed in a complex manner in the process of regulatory innovation in new industries and services.

키워드

과제정보

Additionally, research fund was supported by the STEPI (T0210500,T0220400) 「Agenda Setting Research Project for Technical Regulation Reform」 (5th and 6th)

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