DOI QR코드

DOI QR Code

An Empirical Study on the Effects of CSR Activities on Organization Trust and Job Satisfaction in Enterprises

기업의 CSR 활동이 조직신뢰와 직무만족에 미치는 영향에 관한 실증연구

  • Jung, Doo-Sig (Dept. of Advanced industry Fusion, Changwon National University) ;
  • Yang, Hang-Jin (Dept. of International Trade, Gyeongsang National University)
  • 정두식 (창원대학교 신산업융합경영학과) ;
  • 양항진 (경상국립대학교 국제통상학과)
  • Received : 2021.09.16
  • Accepted : 2021.10.20
  • Published : 2021.10.28

Abstract

The purpose of this study was to empirically examine the effects of CSR activities on a defense manufacturing employees' organizational trust and job satisfaction and the mediating effect of organizational trust. To conduct such examinationusing, 289 valid samples collected from field employees of H-company(defense manufacturer) in Chang Won. The empirical analysis results are summarized as follows. First, corporate CSR activities were found to affect job satisfaction of field employees. Second, corporate CSR activities were analyzed to be a very important motivator for field employees. In other words, it can be interpreted that employees who perceive that their organization is actively fulfilling social responsibilities have a high level of perception of organizational trust. Third, it was found that the higher the organizational trust of the employees, the higher the job satisfaction. Fourth, as a result of verifying whether there is a mediating effect of organizational trust in the relationship between corporate CSR activity and job satisfaction, it was found that the full mediating effect and the partial mediating effect were mixed.

본 연구는 방산제조업체인 H사의 현장 사원 289명을 대상으로 설문조사를 하고 기업의 CSR 활동이 조직신뢰와 직무만족에 어떤 영향을 미치며, 조직신뢰의 매개효과를 확인하고자 실증 분석하였다. 실증분석 결과를 요약하면 다음과 같다. 첫째, 기업의 CSR 활동은 현장 사원들의 직무만족에 영향을 미치는 것으로 나타났다. 둘째, 기업의 CSR 활동은 현장 사원들에게 매우 중요한 동기부여가 되는 것으로 분석되었다. 즉, 자신이 근무하고 있는 조직이 적극적으로 사회적 책임을 이행하고 있다고 인식한 직원들은 조직신뢰에 대한 지각수준도 높다고 볼 수 있다. 셋째, 직원들의 조직신뢰가 높아질수록 직무만족도 증대하는 것으로 나타났다. 넷째, 기업의 CSR 활동과 직무만족 간의 관계에서 조직신뢰의 매개효과가 있는지에 대한 검증을 한 결과, 완전 매개효과와 부분매개효과가 혼재하는 것으로 밝혀졌다. 이 연구결과는 방산제조기업이 계속 기업으로 성장에 필요한 효율적인 조직관리 방안 마련에 기여할 수 있을 것으로 기대한다.

Keywords

Acknowledgement

This research is financially supported by Changwon National University in 2021~2022.

References

  1. https://search.daum.net/nate 2019. 12. 03.
  2. D. G. Seo (2010). The Relationships of Corporate Social Responsibility, Organizational Trust and Organizational Effectiveness, Dongyang University.
  3. B. K. Choi & H. K. Moon & Y. R. Joo. (2017). Review and Future Research Direction for CSR Perception in Korea : Focus on Employees Perceived CSR., Korean Management Review, 46(5), 1247-1302. https://doi.org/10.17287/kmr.2017.46.5.1247
  4. S. J. Hong & J. C. Park. (2017). "How Does Corporate Social Responsibility Activities Lead to Firm's Innovativeness in Business to Business Transaction?", Journal of Distribution and Management Research, 20(5), 71-79. DOI : 10.17961/jdmr.20.5.201710.71
  5. P. S. Ellen & L. A. Mohr & D. J. Webb. (2000). "Charitable Programs and the Retailer, Do They Mix?," Journal of Retailing, 76(3), 393-407. https://doi.org/10.1016/S0022-4359(00)00032-4
  6. S. Brammer & A. Millington & B. Rayton. (2007). "The Contribution of Corporate Social Responsibility to Organizational commitment," The International Journal of Human Resource Management, 18(10), 1701-1719. https://doi.org/10.1080/09585190701570866
  7. D. K. Peterson. (2004). "The Relationship between Perceptions of Corporate Citizenship and Organizational Commitment," Business & Society, 43(3), 296-319. https://doi.org/10.1177/0007650304268065
  8. D. E Rupp & J. Ganapath & R. V. Aquilera & C. A. Williams. (2006). "Employee Reactions to Corporate Social Responsibility, An Organizational Justice Framework," Journal of Organizational Behavior, 27, 537-543. https://doi.org/10.1002/job.380
  9. I. Shin & W. M. Hur & S. Kang. (2016). " Employees' Perceptions of Corporate Social Responsibility and Job Performance: A Sequential Mediation Model," Sustainability, 8(5), 1-12.
  10. J. Y. Lee. (2015). A study of the strategic composition of content of CSR activities and consumers' responses via Facebook, Graduate School, Korea University.
  11. Y. R. Lee & A. Y. Nam. (2019). "The Effect of CSR Perception on Employees'Participation in CSR Activities: The Moderating Role of Organizational Trust", Journal of Product Research, .37(2), 113-120. https://doi.org/10.36345/kacst.2019.37.2.013
  12. M. S. Kim & Y. B. Cho. (2019). "Evolution of corporate social contribution activities in the era of the Fourth industrial revolution", Journal of the Korea Academia-Industrial Cooperation Society, 20(1), 1-11.
  13. D. Y. Bae. (2011). "The Effects of Corporate Social Responsibility on Organizational Trust and Performance in Security Corporate", Convergence Security Journal, 127(5), 41-50.
  14. A. K. Mishra. (1996). Organizational responses to crisis: The role of mutual trust in top management teams. Unpublished Doctoral Dissertation. University of Michigan, Ann Arbor, MI.
  15. T. K. Liou. (1995). "Understanding Employee Commitment in the Public Organization: A Study of the Juvenile Detention Center", International Journal of Public Administration, 18,pp.12, 69-1295.
  16. R. C. Mayer & J. H. Davis. (1999). "The effect of the performance appraisal system on trust for management: A field quasi-experiment". Journal of Applied Psychology, Vol.84, No.1, pp. 123. https://doi.org/10.1037/0021-9010.84.1.123
  17. S. D. Hansen & B. B. Dunford & A. D. Boss & R. W. Boss & I. Angermeier. (2011). "Corporate social responsibility and the benefits of employee trust: A cross-disciplinary perspective", Journal of Business Ethics, Vol.102, No.1, pp. 29-45. https://doi.org/10.1007/s10551-011-0903-0
  18. S. M. Ko & K. S. Hur & J. W. Byun. (2014). "The Effects of CSR Activities on Overall Justice, Organizational Trust, and Organizational Loyalty of Hotel Employees", Korean Journal of Hotel Administration, 23(4), 95-112.
  19. H. H. Tan & C. S. Tan. (2000). "Toward the differentiation of trust in supervisor and trust in organization. Genetic", Social, and General Psychology Monographs, 26(2), 241-260.
  20. F. D. Schoorman & R. C. Mayer & J. H Davis. (2007). "An integrative model of organizational trust: Past, present, and future". Academy of Management Review, 32(2), 344-354.. https://doi.org/10.5465/AMR.2007.24348410
  21. R. Hoppock. (1935). Job satisfaction. Oxford, UK: Harper.
  22. Hu, L. T., & Bentler, P. M. (1999). Cutoff criteria for fit indexes in covariance structure analysis: Conventional criteria versus new alternatives. Structural Equation Modeling, 6(1), 1-55. https://doi.org/10.1080/10705519909540118
  23. F. I. Herzberg. (1966). Work and the nature of man. Oxford, England: World.
  24. P. S. Hofman & A. Newman. (2014). "The impact of perceived corporate social responsibility on organizational commitment and the moderating role of collectivism and masculinity: Evidence from China", The International Journal of Human Resource Management, 25(5), 631-652. https://doi.org/10.1080/09585192.2013.792861
  25. R. B. Blake & J. S. Mouton. (1984). Solving Costly Organizational Conflicts. San Francisco: Jossey-Bass Publishers.
  26. J. D. Cook & T. D. Wall. (1980). "New Work Attitude Measure of Trust, Organizational Commitment and Personal Need Non-fulfillment", Journal of Occupational Psychology, 54, 39-52.
  27. R Pillai & C. A Schriesheim & R. S. Williams. (1999). "Fairness Perception and Trust as Mediators for Transformational and Transactional Leadership: A Two-Sample Study", Journal of Management, 25(6), 897-933. https://doi.org/10.1016/S0149-2063(99)00031-8
  28. P. M. Podsakoff & S. B. MacKenzie & R. M. Moorman & R. Fetter. (1990). "Transformational Leader Behaviors and their Effects on Follower's Trust in Leader, Satisfaction, and Organizational Citizenship Behaviors". Leadership Quarterly, 1(2), 107-142. https://doi.org/10.1016/1048-9843(90)90009-7
  29. Y. D. Cho. (2011). "Effect of the Degree of Conflict Awareness of Hotel Employees on Job Satisfaction and Work Commitment", International Journal of Tourism Management and Sciences, 26(4), 606-609.
  30. S. H. Shin. (2012). "Identification on Job Satisfaction and Customer Orientation among the Employee of the Domestic Specialty Coffee Shops", International Journal of Tourism Management and Sciences, 27(2), 301-317.
  31. G. A. Brewer & S. C. Selden. (2000). "Why elephants gallop: Assessing and predicting organizational performance in federal agencies". Journal of Public Administration Research and Theory, Vol.10, No.4, pp. 685-712. https://doi.org/10.1093/oxfordjournals.jpart.a024287
  32. K. H. Kwon & S. D. Kang. (2012). "The effects of Corporate Social Responsibility activities on Organizational Citizenship Behavior, Intention of Turnover : Focused on examining mediator effects of Affective Organizational Commitment", Korea Journal of Business Administration, 25(7), 3085-3105.
  33. Y. S. Baek. (2018). "The Effects of Customer Orientation and Social Responsibility on Organizational Reputation: focusing on nonprofit organization", Social Enterprise Studies, 11(2), 163-182.
  34. S. G. Ji. (2006). "The Effects of Corporate Social Responsibility on Organizational Trust and Commitment to Customer Service in Service Corporate", Korea Journal of Business Administration, 19(5), 1867-1893.
  35. J. S. Nam & Y. S. Baek & H, J. Kim. (2019). "The Effects of Organizational Trust on Customer-employee relationships and role behavior", Social Enterprise Studies, 12(1), 127-146.
  36. S. Dinham & C. Scott. (2000). "Moving into the third, outer domain of teacher satisfaction", Journal of Educational Administration, 38(4), 379-396. https://doi.org/10.1108/09578230010373633
  37. D. K. Peterson. (2004). "The Relationship between Perceptions of Corporate Citizenship and Organizational Commitment", Business and Society, 43(3), 296-319. https://doi.org/10.1177/0007650304268065
  38. Y. S. Kim. (2008), Organizational Citizenship Behavior: Focused on the Mediating Effect of Trust in Organization, Graduate School of Kyung-won University.
  39. S. Valentine & G. Fleischman. (2008), "Ethics Programs, Perceived Corporate Social Responsibility and Job Satisfaction," Journal of Business Ethics, 77(2), 159-172. https://doi.org/10.1007/s10551-006-9306-z
  40. K. D. Roeck & G. Marique & F. Stinglhamber & V. Waen. (2014). "Understanding employees' responses to corporate social responsibility: Mediating roles of overall justice and organisational identification", The International Journal of Human Resource Management, 25(1), 91-112. https://doi.org/10.1080/09585192.2013.781528
  41. K. G. Kim & M. Moon & Y. H. Cho. (2013). "The Effects of Perceived Organizational Vision on Attitude Toward Organizational Change: The Role of Organizational Trust as a Mediator", Journal of Human Resource Management Research, 20(3), 115-143. https://doi.org/10.14396/jhrmr.2013.20.5.115
  42. S. H. Ko & Y. J. Choi. (2020), "The Effect of CSR Perception On Creativity : The Mediating Effect of Compassion and the Moderating Effect of CSR Authenticity", Journal of Digital Convergence, 18(3), 59-70. doi.org/10.14400/JDC.2020.18.3.059
  43. Y. B. Jeong & Y. M. Kwon & C. Y. Jung. (2017). "The Effects of Ethical Judgement on Organizational Effectiveness: Mediating Effect of Organizational Identification and Organizational Trust", Journal of Korean Coaching Research, 10(4), 25-51.
  44. J. S. Lee. (2017), The Impact relations of Entrepreneurship on Corporate Social Responsibility(CSR), Management Innovation and Corporate Performance, Pusan Natonal University.
  45. S. H. Ko. (2018). "The Effects of Compassion experienced by Social Workers on Collective Self-Esteem: Mediating Effect of Positive Work-Related Identity and Moderating Effect of Organizational Identification", Journal of Digital Convergence, 16(10), 179-185. DOI: 10.14400/JDC.2018.16.10.179