Journal of East Asia Management

Institute of Management Research, Pusan National University (부산대학교 경영연구원)
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Research on the Cultivation of the Spirit of Struggle of College Students in the New Era : from the Perspective of the Integration of Innovation and Entrepreneurship Education and Ideological and Political Education

新时代大学生奋斗精神培育研究 : 以创新创业教育和思政教育融合研究为视角

  • Chu, Qingzhu (Institute of Innovation and Entrepreneurship, Tsingtao University of Science&Technology) ;
  • Chen, Gang (Publicity Department, Tsingtao University of Science&Technology) ;
  • Wang, Shuai (Office of President, Tsingtao University of Science&Technology) ;
  • Liu, Yichen (Publicity Department, Tsingtao University of Science&Technology) ;
  • Yin, Wenchao (Institute of Innovation and Entrepreneurship, Tsingtao University of Science&Technology) ;
  • Zou, Yaping (Institute of Innovation and Entrepreneurship, Tsingtao University of Science&Technology)
  • Received : 2020.12.11
  • Accepted : 2021.02.27
  • Published : 2021.02.28
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Abstract

Struggle refers to the process of overcoming various difficulties for a goal. The spirit of struggle is a positive attitude and reaction reflected in the process of struggle. Cultivating the spirit of struggle of college students is the call of the new era. In essence, the cultivation of the spirit of struggle is a process of learning, which is in line with Bandura's Observation Learning Theory(Bandura, 1977):Attention, Maintenance, Reproduction and Motivation. The cultivation of College Students' spirit of struggle in the new era is also a learning process of enriched experience. It is necessary to cultivate the spirit of struggle into the soul of college students and make it become a habit of students. Moreover, it is crucial to carry out adaptive transformation of Bandura's observation learning theory. By studying the mechanism of the spirit of struggle of college students, taking innovation and entrepreneurship education as a means, and aiming at cultivating the connotation of President Xi's thought on socialism with Chinese characteristics for a new era, this paper constructs the AIST model for cultivating the spirit of struggle of college students in the new era. This model includes online learning acceptance platform(Acceptance), classroom experience stimulation platform(Inspiration), iterative training solidified platform (Solidification), and competition practice transfer platform(Transfer). The purpose of this model is to provide a practical way for universities to fulfill the fundamental task of moral education and cultivate qualified socialist builders and successors. The number of students using the online learning acceptance platform ranked the first among that of the similar courses in China; The classroom experience stimulation platform and the iterative training solidified platform support each other, with an effective rate of 97%; The competition practice transfer platform has realized the continuous growth of the number of awards won in competitions for three years. The direction of future efforts is to establish the external mechanism of the spirit of struggle, to ensure the effectiveness of classroom experience and iterative training, to cultivate teachers with coaching skills, and to accurately measure the transformation point of external and endogenous motivation.

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