Journal of Korea Game Society (한국게임학회 논문지)

Korea Game Society (한국게임학회)
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Hero's journey content and glocal storytelling strategy

영웅서사 콘텐츠와 글로컬 스토리텔링 전략 -웹툰 <좀비가 된 나의 딸>을 중심으로-

  • Seo, Seong-Eun (Hankyung National Univ. General Graduate School Department of Language and Literature) ;
  • Kang, Ji-won (Hankyung National Univ. General Graduate School Department of Language and Literature)
  • 서성은 (국립한경대학교 일반대학원 어문학과) ;
  • 강지원 (국립한경대학교 일반대학원 어문학과)
  • Received : 2021.01.21
  • Accepted : 2021.01.29
  • Published : 2021.02.20
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Abstract

This paper aims to explore the glocal storytelling strategy of hero's journey content. Many digital games use hero's journey as a framework. However, it is also true that game storytelling is so common that it is soon recognized as a hero's journey. Therefore, this paper paid attention to the new hero's journey application method of the webtoon . The story created an atypical and Korean character on a typical hero's journey plot. It implements an alternative glocal storytelling aiming at harmony between the region and the world by presenting a regional character on a global universal plot.

본 논문의 목적은 영웅서사 콘텐츠의 글로컬 스토리텔링 전략을 탐색하고자 하는 것이다. 수많은 디지털 게임이 영웅서사를 기반적 틀로 활용한다. 그러나 게임 스토리텔링은 곧 영웅서사로 인식될 정도로 천편일률적인 것도 사실이다. 이에 본고에서는 웹툰 <좀비가 된 나의 딸>이 보여주는 새로운 영웅서사 활용방식에 주목했다. <좀비가 된 나의 딸>은 전형적인 영웅서사 플롯 위에 비전형적이며 한국적인 캐릭터를 창조했다. 세계적인 보편성을 가진 플롯과 함께 지역적 캐릭터를 내세움으로써 지역과 세계의 조화를 목표로 하는 대안적 글로컬 스토리텔링을 구현하고 있다.

Keywords

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