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Chatbot UX in a Mobile Environment

모바일 환경에서의 챗봇 UX

  • 이영주 (청운대학교 멀티미디어학과)
  • Received : 2019.09.17
  • Accepted : 2019.11.20
  • Published : 2019.11.28

Abstract

In many businesses, chatbots enhance the user experience by providing the most immediate and direct feedback to user questions. The area of use of chatbots is growing. In this study, the three types of chatbot definition, command method, function, and platform are classified according to their distinct factors. In the process, the functional delimiter element is necessary for the Chatbot UX, which is a key technical element of the functional part of pattern recognition, natural language processing, semantic web, text mining, and context-aware computing. However, the limitations at this stage were also known. Based on this, we analyzed the chatbot's UX elements for Facebook, Skype, Telegram, and Google Assistant for a better user experience. Basic UI elements such as cards, quick response, command, and application of persistent menus are needed as user experience elements.

많은 비즈니스에서 챗봇은 사용자의 질문에 가장 즉각적이고 직접적인 피드백으로 제공함으로써 사용자 경험을 높여가고 있으며 그 활용 영역이 커져가고 있다. 본 연구에서는 챗봇의 정의를 비롯해 명령방식, 기능, 플랫폼에 따른 세 가지 유형을 구분되는 요소에 따라 분류해 보았다. 그 과정에서 기능적 구분 요소는 패턴인식, 자연어처리, 시멘틱 웹, 텍스트 마이닝, 상황인식 컴퓨팅의 기능적 부분의 핵심 기술 요소가 챗봇 UX를 위해 필요하지만 현재 단계에서의 한계도 알 수 있었다. 이를 바탕으로 더 나은 사용자 경험을 위한 챗봇의 UX요소를 페이스북, 스카이프, 텔레그램, 구글어이스턴트를 대상으로 분석하였으며 카드와 같은 기본 UI요소와 빠른 응답, 명령, 영구 메뉴의 적용이 사용자 경험요소로 필요함을 알 수 있었다.

Keywords

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