부정적 성격변인 어둠의 3요소가 초기창업에 미치는 영향: 대학생 예비창업가를 중심으로

The Impact of the Dark Triad of Personality on Nascent Entrepreneurship: A Study of College Students

  • 안승권 (군산대학교 행정경제학부) ;
  • 최민정 (전북대학교 문화융복합아카이빙연구소)
  • An, Seung Kwon (Dept. of Public Administration and Economics, Kunsan National University) ;
  • Choi, Min Jung (Institute of Culture Convergence Archiving, Chonbuk National University)
  • 투고 : 2018.07.10
  • 심사 : 2018.08.29
  • 발행 : 2018.08.31

초록

본 연구는 일부 청년들이 정부의 창업지원제도를 악용하는 사회적 현상에 주목하여 대학생 예비창업가들을 대상으로 그들의 부정적 성격변인 수준이 초기창업에 미치는 영향을 조사하는데 주요 목적이 있다. 대학생의 부정적 성격변인은 심리학 대표적인 부정적 성격변인이자 흔히 어둠의 3요소라고 알려진 나르시시즘, 마키아벨리즘, 사이코패시를 주요 변수로 설정하였고, 초기창업에는 창업이벤트 모델과 계획행동이론에 기반하여 창업의지, 창업효능감, 창업동기(생산적 비생산적 동기)를 주요 변수로 설정하였다. 연구 결과 어둠의 3요소 중 나르시시즘 성향만 창업의지에 유의한 정적(+) 영향을 미치는 것으로 나타났다. 나르시시즘 성향은 창업효능감에도 유일하게 정적(+) 영향을 미치는 것으로 나타났다. 사이코패시 성향은 창업효능감에 부적(-) 영향을 미치는 것으로 나타났으며, 마키아벨리즘 성향은 영향이 없는 것으로 나타났다. 다음으로 창업동기와 관련하여 어둠의 3요소 중 나르시시즘 성향은 생산적 창업동기에 정적(+) 영향을 미치는 것으로 나타났으며, 마키아벨리즘 성향은 부적(-) 영향, 사이코패시는 아무런 영향이 없는 것으로 나타났다. 한편 어둠의 3요소 중 마키아벨리즘과 사이코패시 성향은 비생산적 창업동기에 유의한 정적(+) 영향을 미치는 것으로 나타났으며, 나르시시즘 성향은 아무런 영향이 없는 것으로 나타났다.

Government support for entrepreneurship has been very useful for many young people who start new ventures to chase their dreams. However, it has constantly been abused by unscrupulous people who intend to take advantage of monetary support. Why do some exploit it, while others make good use of it? It is important to examine the immoral personality traits in potential entrepreneurs, because entrepreneurship affects not only individuals, but also the entire society and country. This study investigates the relationship between negative personality traits and nascent entrepreneurship. Specifically, it examines the effects of the dark triad of personality - narcissism, Machiavellianism, and subclinical psychopathy - on entrepreneurial intention, self-efficacy, and productive and unproductive entrepreneurial motives. We conducted a questionnaire-based survey on university students who intend to start new ventures in the future, while pursuing entrepreneurship education. We analyzed a total of 265 responses. We found that narcissism is the only factor that has a positive influence on entrepreneurial intention. Narcissism has a positive effect on entrepreneurial self-efficacy, while psychopathy has a negative effect. We also found that narcissism has a positive influence on productive entrepreneurial motives, while Machiavellianism has a significant negative influence. Finally, we found that Machiavellianism and psychopathy have a positive impact on unproductive entrepreneurial motives.

키워드

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