Journal of Korean Library and Information Science Society (한국도서관정보학회지)

Korean Library and Information Science Society (한국도서관정보학회)
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An Analysis of the Social Image of Library: Focused on the Analysis of Newspaper Articles

도서관에 대한 사회적 이미지 분석 연구 - 신문기사분석을 중심으로 -

  • 김지현 (전남대학교 문헌정보학과)
  • Received : 2018.11.19
  • Accepted : 2018.12.13
  • Published : 2018.12.30
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Abstract

This study investigated the image of library in our society by analyzing newspaper articles related to libraries. A total of 3065 newspaper articles reported in Kyunghyang, Hankyoreh, Chosun, and Joongang from 2000 to 2017 were analyzed using time series analysis. The results of the time series analysis showed the number of newspaper articles related to library declined to a peak in 2009. Also, there were differences in the content of newspaper articles by year except for those content related to books. There were many articles about 'information' and 'use' in early 2000, about 'library operation and opening', 'culture' from 2006, and about 'residents of the area', 'culture' after 2012. These content of newspaper articles may reflects the image of library in our society. Finally, this study dis cussed practical ways of public library promotion.

이 연구는 도서관 관련 신문 기사를 분석하여 우리 사회에 투영되고 있는 도서관에 대한 이미지를 조사하였다. 2000년부터 2017년까지 총 18년 동안에 경향신문, 한겨레신문, 조선일보, 그리고 중앙일보에서 보도된 3065개의 신문 기사를 시계열 분석을 통해 분석한 결과, 도서관 기사 수는 2009년을 정점으로 감소하는 추세였다. 도서관 관련 기사는 책에 관한 내용이 가장 많았으며 연도별로 기사의 내용에 조금 차이가 있었다. 2000년 초반에는 정보와 이용에 대한 내용이 더 많았다면, 2006년부터는 도서관의 운영과 개관, 문화에 대한 내용이 그리고 2012년 이후에는 지역의 주민들과 문화에 대한 기사가 조금 더 많았다. 이러한 기사의 경향은 도서관에 대한 사회의 이미지를 반영한다고 볼 수 있겠다. 마지막으로 이러한 연구결과를 바탕으로 국내 도서관 홍보 방향에 대해서 논의하였다.

Keywords

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