한국항해항만학회지 (Journal of Navigation and Port Research)

  • 제42권1호
  • /
  • Pages.39-46
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  • 2018
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  • 1598-5725(pISSN)
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  • 2093-8470(eISSN)
한국항해항만학회 (Korean Institute of Navigation and Port Research)
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부산지역 컨테이너터미널과 벌크터미널의 서비스품질분석에 관한 실증연구

An Empirical Study on Service Quality Analysis Between Container Terminals and Bulk Terminals in Busan Port

  • 양한나 (경성대학교 경제금융물류학부) ;
  • 신창훈 (한국해양대학교 물류시스템학과)
  • Yang, Han-Na (Department of Economics, Finance and Logistics, Kyungsung University) ;
  • Shin, Chang-Hoon (Department of Logistics Engineering, Korea Maritime and Ocean University)
  • 투고 : 2017.12.05
  • 심사 : 2018.02.28
  • 발행 : 2018.02.28
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초록

선사들 간의 전략적 제휴관계를 통한 얼라이언스 및 대형선사가 꾸준하게 출범함에 따라 이들을 고객으로 유치하고 유지하는 것은 허브항의 지위를 차지하는데 중요한 요소로 부각되고 있다. 컨테이너 터미널의 경우 연구가 활발하게 진행되어 있기 때문에 이를 기반으로 정책적 전략을 수립하는 것이 수월하다. 그에 반해 벌크터미널은 상대적으로 연구가 부족한 실정이다. 그러나 컨테이너터미널과 벌크터미널은 항만이라는 동일 범주에 포함되는 것으로 전체적인 관점에서 실증연구가 필요하다고 판단하였다. 따라서 본 연구에서는 구조방정식분석을 활용하였다. 전체 측정모델의 분석결과 벌크터미널의 '성과-재계약의도'를 제외한 모든 항목이 유의한 것으로 나타났다. 본 연구는 기존에 시도되지 않았던 컨테이너터미널과 벌크터미널 간의 비교를 시도함으로써 향후 다양한 차원에서의 실증연구 활성화에 크게 기여할 수 있을 것이라 기대된다.

Strategic partnerships of alliances and large shipping companies have been steadily launched in shipping market. Converting these alliances into customers and maintaining them important hub port status. The cases of container terminals to establish a political strategy based on. On the other hand, bulk terminals are relatively unexplored container terminal and bulk terminal are included in the same category of port empirical research from the overall perspective. Therefore, analysis of structural equations was utilized in this study. Analysis of the entire measurement model showed that all items except "Results - Intention of renewal" on bulk terminals were significant. This study is expected to contribute to promotion of empirical studies in various levels by compare container terminals and bulk terminals.

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