사회적 기업가정신에 대한 사회적 자본의 매개효과가 사회적 성과에 미치는 영향

The Influence of Mediating Effects of Social Capital on Social Entrepreneurship

  • 김형주 (호서대학교 벤처대학원 정보경영학과) ;
  • 전인오 (호서대학교 벤처대학원 정보경영학과)
  • Kim, Hyung-Ju (Graduate School of Venture at Hoseo University) ;
  • Jeon, In-Oh (Graduate School of Venture at Hoseo University)
  • 투고 : 2017.09.16
  • 심사 : 2017.10.25
  • 발행 : 2017.10.31

초록

본 연구는 사회적 기업에 지원되는 사회적 자본이 자생력 확보와 지속적 성장을 위한 역할을 하는지에 대해 알아보고자, 사회적 기업가정신이 사회적 성과에 미치는 영향에 있어 사회적 자본의 매개효과가 사회적 성과에 핵심적 영향을 미치는 지를 규명하고자 하였다. 연구결과 사회적 기업가정신의 혁신성과 사회적 가치 추구성만이 구조적 자본에 정(+)의 영향을 미치고, 전반적으로 인지적 자본과 관계적 자본에 정(+)의 영향을 미치지만 혁신성만은 영향을 미치지 않는 것으로 조사되었고, 구조적 자본에 사회적 기업가정신이 부분매개 작용을 하는 것으로 조사되었다. 또한 사회적 기업가정신의 위험 감수성, 사회적 가치 추구성만이 인지적 자본 간의 매개효과 검정에 있어서 부분매개효과 작용을 하지만 관계적 자본 간의 매개효과 검정에 있어서 진취성만이 완전매개효과가 있는 것으로 조사되었으며 사회적 자본은 전반적으로 사회적 성과에 정(+)의 영향을 미치는 것으로 조사되었다. 결론적으로 사회적 기업의 경제적 목적과 다른 사회적 목적의 실현이 지역사회의 발전 및 고용창출을 하는데 도움을 줄 것이라는 인식전환과 자본의 영세화와 열악한 경영환경 속에서 기업 활동을 영위하고 있음을 감안할 때, 지역사회의 특성을 고려한 혁신적인 전략을 수립하고 업종별 협업을 통한 고부가가치 산업으로 유도하기 위한 정책적인 지원이 마련되어야 할 것이다.

The purpose of this study is to examine whether the social capital supported by social enterprises play a role in ensuring self-sustaining and sustainable growth, and to examine whether the mediating effect of social capital have a central effect on social performance. The results of this study are as follows: Innovation and orientation-to-social-value of social entrepreneurship have positive effects on structural capital, and positive influence on cognitive capital and relational capital, but innovation only has no effect. In addition, social entrepreneurship is partially mediated by structural capital. In the mediating effect between social entrepreneurship and cognitive capital, only the risk-taking and the orientation-to-social-value have a partial mediation effect on cognitive capital. However, only the initiative of relational capital was found to have a full mediating effect. And social capital has a positive effect on social performance as a whole. In conclusion, considering that the realization of economic purpose and other social purpose of social enterprises will help to develop and create jobs in the local community, and that they are engaged in business activities in a poor management environment, to provide policy support for inducing high value-added industries through industry-specific collaborations.

키워드

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