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A Study on the Differences of Crowdfunding in the Introduction Factors between Investors and Borrowers

투자자와 차입신청자 간 크라우드펀딩 도입 요인의 차이에 관한 연구

  • 최승규 (단국대학교 대학원 경영학과) ;
  • 오재인 (단국대학교 경영학부)
  • Received : 2017.09.26
  • Accepted : 2017.12.15
  • Published : 2017.12.31

Abstract

Purpose: Since the cost of feed for Korean pig farmers has been increasing, attracting crowdfunding for the swine industry become important. This paper applies the AHP decision-making method to build a model for the sustainable growth of crowdfunding in the swine industry. Design/methodology/approch: The result from the analysis of data collected from this research shows that both investors and borrows groups consider tangible assets to be most important for crowdfunding in the swine industry. Findings: Thus protection of investors should be resolved first by providing collateral rather than insisting on the conventional crowdfunding method that stresses the credit aspects only. The investors and borrows groups also judged the loan amount very important, suggesting that the smooth and sufficient investment should be secured for borrows group.

Keywords

References

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