Asia-Pacific Journal of Business Venturing and Entrepreneurship (벤처창업연구)

The Korean Society of Business Venturing (한국벤처창업학회)
권호 표지

The Study of Communication and Knowledge Sharing Processes for Start-up Teams Agility under Task Conflict

과업 갈등상황에서 스타트업 팀의 민첩성 향상을 위한 의사소통과 지식공유 프로세스에 관한 연구

  • Lee, Seyoon (Center for Work Science at Yonsei University) ;
  • Park, Jun-Gi (Institute of East and West Studies at Yonsei University) ;
  • Lee, Hyejung (Institute of East and West Studies at Yonsei University)
  • 이세윤 (연세대학교 워크사이언스센터) ;
  • 박준기 (연세대학교 동서문제연구원) ;
  • 이혜정 (연세대학교 동서문제연구원)
  • Received : 2016.09.06
  • Accepted : 2016.12.12
  • Published : 2016.12.31
Download PDF
⟨ Previous Next ⟩

Abstract

Startup teams should be prompt to seize an business opportunity and handle various business problems with which they has not been faced before. This research examines and compares the hypotheses about the processes of communication media usage, knowledge sharing and team agility by the level of task conflict. In order for detailed investigation, each of antecedent was divided into sub-dimensions: communication media usage into synchronous and asynchronous media usage, and knowledge sharing into speed and quantity of knowledge sharing. Team agility, the dependent variable, was proposed as an important success factor of startup teams. The research model describes that the communication media usage affects knowledge sharing and consequently team agility. The differences of media usage and relationships among variables were proposed as the level of task conflict in teams. 230 data points were collected from startup teams under 5 years and statistically processed to test research model and hypotheses. From the total sample analysis, the results indicate that the knowledge sharing speed is positively associated with the quantity, and the knowledge sharing speed and quantity have positive associations with team agility. Both synchronous and asynchronous communication media usage also has significant positive associations with knowledge sharing speed. On the other hand, media usage did not show significant direct association with knowledge sharing quantity. From the group comparisons of task conflict, it was found that the higher task conflict, the higher in media usage, knowledge sharing speed and quantity, and team agility. The process of media usage, knowledge sharing, and team agility were found to be different between the high and low task conflict. From these results, the authors discussed and proposed some implications for startup team leaders.

스타트업 팀은 시장의 비즈니스 기회를 신속하게 포착해야 함은 물론이고 이전에 경험해 보지 못한 다양한 문제들을 해결해야만 한다. 본 연구는 신생 조직이나 팀에서 의사소통 매체의 활용을 통해 지식 공유를 거쳐 팀의 민첩성으로 이어지는 프로세스에 대한 가설을 검증하고 과업 갈등에 따른 차이를 비교하기 위한 연구이다. 의사소통 매체의 활용 측면에서 동시적, 비동시적 매체 사용으로 구분하였고, 지식 공유는 속도와 양으로 나누어 영향을 비교하였다. 그리고 신생 조직의 중요한 성과 변수로서 팀의 민첩성을 종속 변수로 설정하였다. 연구 모형을 통해 의사소통 매체를 사용함으로써 지식 공유가 이루어지며 결과적으로 팀의 민첩성에 영향을 주며, 팀의 과업 갈등의 정도에 따라 의사소통 매체의 활용 정도나 변수들 간 관계에 차이가 있을 것이라는 가설을 제시하였다. 설립된 지 5년 미만의 스타트업 팀 230개를 대상으로 설문조사를 통해 데이터를 수집하고 통계적으로 분석하였다. 분석 결과, 갈등 상황을 고려하지 않은 전체 집단에서, 지식 공유의 속도가 빠르면 지식공유의 양이 증가하고, 지식 공유의 속도와 양이 높으면 민첩성이 높아지는 관계를 확인하였다. 또한, 의사소통 매체는 동시적이건 비동시적이건 간에 모두 지식 공유의 속도에 유의미한 영향을 미치는 것으로 나타났다. 한편, 과업갈등의 정도에 따른 분석에서는, 과업갈등이 높은 집단이 낮은 집단에 비해 매체의 사용, 지식 공유의 속도와 양, 민첩성이 더 높았다. 또한, 매체의 사용, 지식 공유, 민첩성으로 이어지는 프로세스에서도 집단 간 차이를 확인하였다. 이러한 결과에 따라 스타트업 팀의 리더를 위한 시사점을 제시하였다.

Keywords

References

  1. Bagozzi, R. P. & Edwards, J. R.(1994), A general approach to representing multifaceted personality constructs: Application to state self-esteem. Structural Equation Modeling, A Multidisciplinary Journal, 1(1), 35-67. https://doi.org/10.1080/10705519409539961
  2. Chang, H. H. & Chuang, S. S.(2011), Social capital and individual motivations on knowledge sharing: Participant involvement as a moderator, Information & Management, 48(1), 9-18. https://doi.org/10.1016/j.im.2010.11.001
  3. Chin, W. W.(1998), The partial least squares approach for structural equation modeling, Modern Methods for Business Research, Mahwah, NJ: Lawrence Erlbaum Associates Publishers.
  4. Chin, W. W., Marcolin, B. L. & Newsted, P. R.(2003), A partial least squares latent variable modeling approach for measuring interaction effects: results from a Monte Carlo simulation study and voice mail emotion/adoption study, Information Systems Research, 14(2), 189-217. https://doi.org/10.1287/isre.14.2.189.16018
  5. Davenport, T. H., De Long, D. W. & Beers, M. C.(1998), Successful Knowledge Management Projects, Sloan Management Review, 39(2), 43-57.
  6. de Wit, F. R., Greer, L. L & Jehn, K. A.(2012). The Paradox of Intragroup Conflict: A Meta-Analysis, Journal of Applied Psychology, 97(2), 360. https://doi.org/10.1037/a0024844
  7. DeLuca, D. & Valacich, J. S.(2006), Virtual Teams in and out of Synchronicity, Information Technology & People, 19(4), 323-344. https://doi.org/10.1108/09593840610718027
  8. Dennis, A. R., Valacich, J. S., Speier, C. & Morris, M. G.(1998), Beyond Media Richness: An Empirical Test of Media Synchronicity Theory, System Sciences, the Thirty-First Hawaii International Conference, Hawaii: IEEE.
  9. Dennis, A. R., Fuller, R. M. & Valacich, J. S.(2008), Media, Tasks, and Communication Processes: A Theory of Media Synchronicity, MIS Quarterly, 32(3), 575-600. https://doi.org/10.2307/25148857
  10. Dove, R.(1999), Knowledge management, response ability, and the agile enterprise, Journal of Knowledge Management, 3(1), 18-35. https://doi.org/10.1108/13673279910259367
  11. Fulk, J., Steinfield, C. W., Schmitz, J. & Power, J. G.(1987), A Social Information Processing Model of Media Use in Organizations, Communication Research, 14(5), 529-552. https://doi.org/10.1177/009365087014005005
  12. Jehn, K. A. & Mannix, E. A.(2001), The dynamic nature of conflict: A longitudinal study of intragroup conflict and group performance, Academy of Management Journal, 44(2), 238-251. https://doi.org/10.2307/3069453
  13. Joshi, K. D., Sarker, S. & Sarker, S.(2007), Knowledge Transfer within Information Systems Development Teams: Examining the Role of Knowledge Source Attributes, Decision Support Systems, 43(2), 322-335. https://doi.org/10.1016/j.dss.2006.10.003
  14. Khan, Z., Shenkar, O. & Lew, Y. K.(2015), Knowledge Transfer from International Joint Ventures to Local Suppliers in a Developing Economy, Journal of International Business Studies, 46(6), 656-675. https://doi.org/10.1057/jibs.2015.7
  15. Lee, H. j., Park, J. G. & Lee, S.(2016), Exploring the Relationship among Conflict, Knowledge Sharing, and Agility in Startup: Focus on the Role of Shared Vision, Asia-Pacific Journal of Business Venturing and Entrepreneurship, 11(3), 233-242.
  16. Li, G. Z. & Kwon, S.(2011), A Study on the Effect of CMC on Learning Performance, Asia-Pacific Journal of Business Venturing and Entrepreneurship, 6(2), 75-96.
  17. Liang, T. P., Wu, J. C. H., Jiang, J. J & Klein, G.(2012), The impact of value diversity on information system development projects, International Journal of Project Management, 30(6), 731-739. https://doi.org/10.1016/j.ijproman.2011.11.006
  18. Lu, Y. & Ramamurthy, K.(2011), Understanding the Link Between Information Technology Capability and Organizational Agility: An Empirical Examination, MIS Quarterly, 35(4), 931-954. https://doi.org/10.2307/41409967
  19. Maruping, L. M. & Agarwal, R.(2004), Managing Team Interpersonal Processes Through Technology: A Task-Technology Fit Perspective, Journal of Applied Psychology, 89(6), 975-990. https://doi.org/10.1037/0021-9010.89.6.975
  20. McCann, J., Selsky, J. & Lee, J.(2009), Building Agility, Resilience and Performance in Turbulent Environments, People and Strategy, 32(3), 44-51.
  21. Munzer, S. & Borg, A.(2008), Computer-Mediated Communication: Synchronicity and Compensatory Effort, Applied Cognitive Psychology, 22(5), 663-683. https://doi.org/10.1002/acp.1387
  22. Park, J. G. & Lee, H.(2016), Startup Teamwork and Performance Research: the Impact of Task Conflict and Relationship Conflict, Asia-Pacific Journal of Business Venturing and Entrepreneurship, 11(2), 101-111. https://doi.org/10.16972/apjbve.11.2.201604.101
  23. Park, J. G., Lee, H. & Lee, J.(2014), Explicating Moderating Effects of Conflict in the Psychological Mechanism in IT Service Engagement, Journal of Information Technology Services, 13(1), 1-21. https://doi.org/10.3923/itj.2014.1.11
  24. Park, J. G., Lee, H. & Lee, J.(2015), Applying social exchange theory in IT service relationships: exploring roles of exchange characteristics in knowledge sharing, Information Technology and Management, 16(3), 193-206. https://doi.org/10.1007/s10799-015-0220-x
  25. Perez-Nordtvedt, L., Kedia, B. L., Datta, D. K. & Rasheed, A. A.(2008), Effectiveness and efficiency of cross-border knowledge transfer: An empirical examination, Journal of management Studies, 45(4), 714-744. https://doi.org/10.1111/j.1467-6486.2008.00767.x
  26. Podsakoff, P. M., MacKenzie, S. B., Lee, J. Y. & Podsakoff, N. P.(2003), Common method biases in behavioral research: A critical review of the literature and recommended remedies, Journal of Applied Psychology, 88(5), 879-903. https://doi.org/10.1037/0021-9010.88.5.879
  27. Sambamurthy, V., Bharadwaj, A. & Grover, V.(2003), Shaping Agility through Digital Options: Reconceptualizing the Role of Information Technology in Contemporary Firms, MIS Quarterly, 27(2), 237-263. https://doi.org/10.2307/30036530
  28. Schiller, S. Z. & Mandviwalla, M.(2007), Virtual Team Research: An Analysis of Theory Use and a Framework for Theory Appropriation, Small Group Research, 38(1), 12-59. https://doi.org/10.1177/1046496406297035
  29. Tiwana, A. & McLean, E. R.(2005), Expertise Integration and Creativity in Information Systems Development, Journal of Management Information Systems, 22(1), 13-43. https://doi.org/10.1080/07421222.2003.11045836
  30. van Oosterhout, M., Waarts, E. & van Hillegersberg, J.(2006), Change factors requiring agility and implications for IT, European Journal of Information Systems, 15(2), 132-145. https://doi.org/10.1057/palgrave.ejis.3000601
  31. Wernerfelt, B.(1984), A Resource-Based View of the Firm, Strategic Management Journal, 5(2), 171-180. https://doi.org/10.1002/smj.4250050207