Journal of the Semiconductor & Display Technology (반도체디스플레이기술학회지)

The Korean Society Of Semiconductor & Display Technology (한국반도체디스플레이기술학회)
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An Empirical Research on Skin Care Application Adoption

피부관리 애플리케이션 수용에 대한 설문조사 연구

  • Jung, Eun-Young (u-Healthcare Center, Gachon University Gil Medical Center) ;
  • Noh, Joo-Young (Department of Dermatology, Gachon University Gil Medical Center) ;
  • Park, Dong-Kyun (u-Healthcare Center, Gachon University Gil Medical Center)
  • 정은영 (가천대 길병원 유헬스케어센터) ;
  • 노주영 (가천대 길병원 피부과) ;
  • 박동균 (가천대 길병원 유헬스케어센터)
  • Received : 2016.12.02
  • Accepted : 2016.12.26
  • Published : 2016.12.31
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Abstract

Consumers who use mobile applications for their skin care are increasing due to increasing interest in skin care and smart phone use. A survey was conducted to select popular skin care mobile applications to be installed in the smart phone targeting 1,000 men and women in South Korea who are interested in their skin care. Questioned items included skin care awareness and recognition, skin care type, and the intention of using skin health care mobile services. The respondents thought the best skin as 'Flawless skin (52.3%)'. Also, 'Skin trouble' and 'Skin aging' were their major concerns. 47.1% of the respondents used mobile skin care applications, and 56.6% intended to try new mobile skin care services. The results on interesting field of skin care showed significant difference depending on gender, marital status, and annual average household income. Moreover, the results on effort made for skin care showed significant difference depending on age, gender, and marital status. They wanted the functions such as 'Review on cosmetic products by brand (23.8%)', 'Self skincare method (16.8%)', 'Continuous monitoring service (16.2%)', 'Information on cosmetic products (13.4%)'. The result of this study would be reliable as basic material for skincare mobile service area. Further studies could be focused on developing application in accordance with needs and how it should be applied.

Keywords

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