Journal of Korean Institute of Industrial Engineers (대한산업공학회지)

Korean Institute of Industrial Engineers (대한산업공학회)
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Identifying Service Opportunities for Enhancing Driving Safety of Intra-City Buses Based on Driving Behavior Analysis

운전자의 위험운전 행동 분석을 통한 시내버스 안전운전 지원 서비스 기회 도출

  • Kim, Min-Jun (Department of Industrial and Management Engineering, Pohang University of Science and Technology (POSTECH)) ;
  • Lim, Chie-Hyeon (Department of Industrial and Management Engineering, Pohang University of Science and Technology (POSTECH)) ;
  • Lee, Chang-Ho (Department of Industrial and Management Engineering, Pohang University of Science and Technology (POSTECH)) ;
  • Kim, Kwang-Jae (Department of Industrial and Management Engineering, Pohang University of Science and Technology (POSTECH)) ;
  • Jeon, Jinwoo (Korea Automobile Testing and Research Institute, Korea Transportation Safety Authority) ;
  • Park, Yongsung (Korea Automobile Testing and Research Institute, Korea Transportation Safety Authority)
  • 김민준 (포항공과대학교 산업경영공학과) ;
  • 임치현 (포항공과대학교 산업경영공학과) ;
  • 이창호 (포항공과대학교 산업경영공학과) ;
  • 김광재 (포항공과대학교 산업경영공학과) ;
  • 전진우 (교통안전공단 자동차안전연구원) ;
  • 박용성 (교통안전공단 자동차안전연구원)
  • Received : 2015.02.09
  • Accepted : 2015.05.21
  • Published : 2015.10.15
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Abstract

The purpose of this research is to identify new service opportunities for enhancing driving safety of intra-city buses based on driving behavior analysis. Service opportunity identification involves finding target customers of service (to whom), motivations for service (why), service contents (what), and service delivery process (when, where). This paper presents an analysis of driving behaviors using the operational data of intra-city buses in conjunction with traffic accident data and drivers' driving history data. This paper also presents four identified service opportunities based on the data analysis results. This research would contribute to enhancing driving safety of intra-city buses in Korea and serve as a basis for developing new services for driving safety enhancement.

Keywords

References

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