Journal of the Korean Society of Clothing and Textiles (한국의류학회지)

The Korean Society of Clothing and Textiles (한국의류학회)
권호 표지
DOI QR코드

DOI QR Code

Attachment Transition from Suit to Casual Wear via TED Speakers' Clothing-Behavior in Different Cultural Contexts

국가별 TED 강연자의 의복선택을 통해 본 수트에서 캐주얼 웨어까지 착용 변화

  • Received : 2013.08.26
  • Accepted : 2014.02.17
  • Published : 2014.02.28
Download PDF
⟨ Previous Next ⟩

Abstract

This study investigated the difference of clothing-behavior for the same occasions in terms of a cross-cultural context. It analyzed clothing items worn by TED speakers via video at TED.com in the US, UK, France, Japan, and South Korea from October to December 2012. An analysis on the 233 videos showed considerable differences among countries. American speakers wore casual items on the top and formal wear on the bottom. Most British speakers wore the same styles on the top and the bottom outfits such as 'formal-top & formal-bottom' or 'casual-top & casual-bottom'. French speakers chose mix and match styles. Japanese and Koreans selected the same styles on the top and the bottom outfits such as 'formal-top & formal-bottom' or 'casual-top & casual-bottom'. In particular, Japanese speakers selected various casual items more than other countries' speakers. Korean senior speakers had a preference to wear more formal clothing and young people liked more casual attachments. This study found that clothing attachments differed by cultural context and generation.

Keywords

References

  1. Barthes, R. (1993). A Roland Barthes reader. New York: Random House.
  2. Carter, M. (2003). Fashion classics from Carlyle to Barthes. Oxford: Berg.
  3. Chae, K. (1996). Changing styles & aesthetic characteristics of modern men's suit. Journal of the Korean Society of Costume, 30, 239-259.
  4. Chae, H. S. (2010). A comparative study on the avant-garde fashioin designs of France, the U.K., and Japan. Unpublished doctoral dissertation, Kyung Hee University, Seoul.
  5. Clancy, S. J. (2008). Dress me up! The use of fashion in identity formation. Saarbruecken: VDM Verlag Dr. Mueller e.K.
  6. Craig, C. S., & Douglas, S. P. (2006). Beyond national culture: Implications of cultural dynamics for consumer research, International Marketing Review, 23(3), 322-342. doi:10.1108/02651330610670479
  7. Goffman, E. (1961). Asylum: Essays on the social situation of mental patients and other inmates. New York: Doubleday Anchor.
  8. Green, N. L. (1997). Ready-to-wear and ready-to-work: A century of industry and immigrants in Paris and New York. Durham: Duke University Press.
  9. Gunn, T., & Calhoun, A. (2012). Tim Gunn's fashion bible. New York: Gallery Books.
  10. Hamilton, N. G. (2004). Self and others: Object relations theory in practice. New York: First Rowman & Little.
  11. Hollander, A. (1993). Seeing through clothes. California: University of California Press.
  12. Kim, M. J. (2004). 복식미학강의 [Lecture of aesthetic in dress]. Seoul: Kyomunsa.
  13. Kroeber, A. L. (1919). On the principle of order in civilization as exemplified by changes of fashion. American Anthropologist, 21(3), 235-263. doi:10.1525/aa.1919.21.3.02a00010
  14. Kum, K. S. (2002). 현대 패션 100년 [Modern fashion 100 years]. Seoul: Kumunsa.
  15. Lauer, J. C., & Lauer, R. H. (1981). Fashion power: The meaning of fashion in American society. Englewood Cliffs, NJ: Prentice-Hall.
  16. Laver, J. (1995). Costume & fashion. New York: Thames and Hudson.
  17. Lee, E. S. (2002). A study on the characteristics for fashion brand identity and development. Unpublished master's thesis, Kookmin University, Seoul.
  18. Lee, J. M. (2005). The aesthetic characteristics in the process of modernization of Korean and Japanese women's costumes. Unpublished doctoral dissertation, Seoul National University, Seoul.
  19. Marsh, G., & Gaul, J. P. (2010). The IVY look. London: Frances Lincoln.
  20. McRobbie, A. (1998). British fashion design: Rag trade or image industry? London: Routledge.
  21. O'Neal, G., & Lapitsky, M. (1991). Effects of clothing as nonverbal communication on credibility of the message source. Clothing and Textiles Research Journal, 9(3), 28-34. doi:10.1177/0887302X9100900305
  22. Ribeiro, A. (2002). On Englishness in dress. In C. Breward, B. Conekin, & C. Cox (Eds.), The Englishness of English dress (pp. 15-28). Oxford: Berg.
  23. Sharf, R. H. (1993). The zen of Japanese nationalism. History of Religions, 33(1), 1-43. https://doi.org/10.1086/463354
  24. Shilling, C. (2003). The body and social theory (2nd ed.). London: Sage Publication.
  25. Song, S. W. (2008). Cultural identity expressed through U.K. and U.S. fashion trends. Unpublished doctoral dissertation, Seoul National University, Seoul.
  26. Steele, V. (2010). The BERG companion to fashion. Oxford: Berg.
  27. Stone, G. (1962). Appearance and the self. In A. Rose (Ed.), Human behaviour and social processes: An interactionist approach (pp. 86-118). Boston: Houghton, Mifflin Company.
  28. Tseelon, E. (1995). The masque of femininity: Representation of women in everyday life. London: Sage Publication.
  29. Yoon, B. E. (2001). A study on the traditional aesthetic consciousness reflected on the contemporary fashion. Unpublished master's thesis, Chonnam National University, Kwangju.
  30. Youn, C. R., & Lee, Y. K. (2013). A study of the judgment of clothing depending on the area. Journal of the Korean Society of Design Culture, 19(1), 351-361.
  31. Welters, L., & Cunningham, P. A. (2005). Twentieth-century American fashion. Oxford: Berg.
  32. Whitaker, J. (2007). Service and style: How the American department store fashioned the middle class. New York: St. Martin's Press.