DOI QR코드

DOI QR Code

일본 건설시장의 장기 동향과 건설기업의 전략 분석

Analysis of Japanese Construction Market Trends and Construction Companies' Strategies

  • 장현승 (서울과학기술대학교, 건축공학과) ;
  • 손태홍 (GS건설 경제연구소)
  • 발행 : 2013.06.25

초록

The main purpose of this study is to suggest key corporate strategies that can be applied by Korean construction companies by analyzing major Japanese construction companies in the unfavorable market environment. In addition to the main objective, this study aims to see if there is any possibility that Korean construction market could face long-term recession that Japan has been experiencing over the past 20 years by analyzing the long-term trend of Japanese construction market. Four corporate strategies utilized by major Japanese construction companies are: 1)improvement of market share; 2)expansion of value chain; 3)diversification of house-related business; 4)expansion of overseas construction market advance. The findings of this study can be used as useful materials in order to identify effective strategies of Korean construction companies that need to find a way for sustainable growth in the future.

키워드

참고문헌

  1. 권오경, "일본 건설업체의 버블 극복 전략", 건설산업비전 창립 4주년 기념 국제세미나 자료집, 2007
  2. 박은수, 구자경, 김영현, 이태식, "유가상승에 따른 건설산업에서의 구매조달의 효율적인 운영 전략 -일본 건설 사례를 중심으로-", 대한토목학회 정기학술대회 논문집, 2008
  3. 이동훈, 김선국, 최재휘, 이원석, "국내 건설산업 특성을 고려한 기업의 벤치마킹 프로세스" 한국건설관리학회 논문집, 제11권 제6호, pp.24-34, 2010
  4. GS건설경제연구소, 2013년 국내건설시장 전망, 이슈리포트, 2012
  5. Allen, F.. "Benchmarking: Practical Inspects for Information Professional." Special Libraries, Vol. 84, No.3, pp. 123-130, 1993
  6. Balm, G.. "Evaluer et Ameliorer ses Peformance- LeBenchmarking." Afnor Gestion Qualite, France, 1994
  7. Robert, C.. "Benchmarking: The Search for Industry Best Practices That Lead to Superior Performance." ASQ Quality Press, pp. 4-6, 1989