품질경영학회지 (Journal of Korean Society for Quality Management)

  • 제40권2호
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  • Pages.211-218
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  • 2012
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  • 1229-1889(pISSN)
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  • 2287-9005(eISSN)
한국품질경영학회 (Korean Society for Quality Management)
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최종사용자 만족도 구성요인에 대한 연구 : 어플리케이션 마켓을 중심으로

Variables Affecting End-User Satisfaction in Application Market

  • 투고 : 2011.12.14
  • 심사 : 2012.04.02
  • 발행 : 2012.06.30
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초록

Over the last two decades, many information system researchers have developed the variables of information system using the measurement of user satisfaction. In context, this research developed the measurement of user satisfaction in smartphone application market and compared the difference of user satisfaction factors between Adroid market and App store. The results indicated that satisfaction of App store was more than that of Adroid market. The information system and customer-oriented factors of App store were higher than that of Adroid market.

키워드

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