한국안광학회지 (Journal of Korean Ophthalmic Optics Society)

한국안광학회 (The Korean Ophthalmic Optics Society)
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안경원 근무자(안경사)특성이 경영성과에 미치는 영향 연구

A Study on the Business Performance According to Employees(Optician)' Characteristics

  • 유민정 (전북과학대학교 안경광학과) ;
  • 심상현 (전북과학대학교 안경광학과)
  • You, Min-Jeong (Dept. of Ophthalmic Optics, Jeonbuk Science College) ;
  • Sim, Sang-Hyun (Dept. of Ophthalmic Optics, Jeonbuk Science College)
  • 투고 : 2012.10.29
  • 심사 : 2012.12.15
  • 발행 : 2012.12.31
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초록

목적: 안경원 근무자특성을 전문성, 고객만족도, 애사심 등으로 분류하고 이 근무자 특성이 안경원의 경영성과에 미치는 영향을 알아보고자 한다. 방법: 2011년 8월부터 10월까지 약 2개월 동안 안경원 경영자 및 관리자를 대상으로 설문지를 배포하여 SPSS v 14.0 통계 패키지 프로그램을 활용하여 분석하였다. 결과: 안경원에 근무하는 근무자 특성에 따라 안경원의 재무성과 및 만족성과가 다르게 나타났으며 특히 안경원의 재무성과 향상에는 고객만족도 항목이, 만족성과 향상에는 애사심이 가장 중요한 요인으로 나타났다. 결론: 이 결과에 따르면 우리는 근무자의 애사심과 고객만족도를 고취시키기 위해 노력해야 할 것이다. 무엇보다 각각의 안경원에서 현장에 맞게 합리적인 방안으로 근무자를 격려할 수 있는 연구가 필요할 것으로 생각된다.

Purpose: In this study, we investigated effects of employees characteristics, expertise, customer satisfaction, devotion of employees to their company, business performance of the optician. Methods: For two months, from August to October 2011, employees participated in individual questionnaires. And the SPSS v14.0 was applied for statistical analysis. Results: This study has shown that the employees characteristics have an effect on the financial performance and satisfaction performance of opticians. In particular, the 'Customers satisfaction' a was important characteristics of employees affecting finance performance, and the 'Devotion to their company' was important factor that affects satisfaction performance. Conclusions: From the result found in this study, it is recommended that further efforts for inspiring the employees devotion to their company and for improving customer satisfaction are required. Above all, employer should pay attention on more suitable ways to encourage work of his employee with considering different situation or circumstance of each optician.

키워드

참고문헌

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