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A Literature Review of Cognitive Age

인지연령에 관한 선행연구 고찰

  • 박광희 (계명대학교 패션마케팅학과)
  • Received : 2011.07.19
  • Accepted : 2011.11.21
  • Published : 2012.02.28

Abstract

The purpose of this study was to review the results of previous researches related to cognitive age and to verify variables related to cognitive age. Using the key words of cognitive age, subjective age, self-perceived age and age difference from major academic databases in Korea (KISS), the related research articles were collected and analyzed. The results of this study were as follows: First, educational level and marital status were related to cognitive age but its relationship to the other demographic variables were inconsistent. Second, self-esteem and life satisfaction were associated with cognitive age. Third, consumer behavior such as information-seeking behavior, impulsive buying orientation and brand sensitivity and clothing behavior such as apparel shopping orientation and fashion leadership were related to cognitive age.

Keywords

References

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