초록
Quality management activities are an important factor that they could be regarded as a most significant drive to prompt growth of a corporation. From this research as core strategy of the enterprise single ppm wants to emphasize the importance of the quality management activity. The Empirical results are summarized as follows, for successful Single PPM, leadership and corporate culture should be based on. As Single PPM activities factor, Customer Management significantly affects Single PPM Performance. Therefore, to the success of quality management activities, internal corporate leadership and corporate culture must be formed. And for customer management, should take advantage of a variety of the company's internal and external information strategically.