An Empirical Study on the Impeding Factors to Affect e-Trade Service

전자무역 서비스의 활용 저해요인에 관한 실증연구

  • 이상진 (건국대학교 사회과학대학 국제통상) ;
  • 김형철 (건국대학교 일반대학원 국제무역학과)
  • Received : 2011.07.30
  • Accepted : 2011.08.23
  • Published : 2011.08.31

Abstract

In order to improve e-Trade service, this paper has deduced impeding factors after review of precedent research on e-Trade and analysis of e-Trade current status. Then an empirical analysis of whether variables deduced are detrimental factors to utilization of e-Trade service has been made on the basis of a research model and relevant hypotheses. The scope of e-Trade service indicated in this paper is limited to use of uTradeHub system. Analytical results for the improvement of e-Trade service clearly indicate that the higher the impeding factor to utilization of the system integration, logistics and customs clearance, marketing and users field, the more necessary the service improvement for invigoration of e-Trade service. However, foreign exchange field does not seem to require attention because SMEs have not active will to do electronic payment through the process of electronic documents.

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