Abstract
In R&D project evaluation, we consider the technical couple. And we set technology modular alternatives, after evaluating technical group based on technical couple. So we solve the problem extracted from existing research of R&D project evaluation. We use Conjoint Analysis(CA) for this research. CA is usually used for confirming customers' preference. However we use it for researchers' preference in the side of technology. This research is followed by the next 4 steps. (1) Hierarchical model of goal technology (2) Composition model of modular alternatives (3) Evaluation model of modular alternatives (4) Setting model of technology modular alternatives.