Identification of the Cultural Events of Traditional Korean Medicine and its Analysis - For the Success of 2013 DongUiBoGam Expo -

한의약 문화산업의 성격분류와 현황분석 - 2013 동의보감 엑스포 성공적 추진방향 모색 -

  • Published : 2008.12.30

Abstract

Below are the indications that cultural events in traditional Korean medicine nationwide give to the prospective 2013 DongUiBoGam World traditional Alternative Medicine Expo, especially to the se lection of the Expo's site. If the DongUiBoGam Expo is held as outdoor event, it can secure merits of current local council events' advantages: linking lived experiences to natural and historical resources. As in case of the EXOM and Hanghang EXPO that are held as indoor activivies in metropolitan area, if held the DongUiBoGam Expo can secure easily large-scale academic activities and health lectures. Thus, the key point for the DongUiBoGam Expo's success will he how to combine the good points of currently-held cultural outdoor and indoor activities in the field of traditional Korean medicine nationwide.

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