The relationship of factor of feminization in men's fashion and Sex Role Stereotype - the viewpoint of 20's$\sim$30's womens

성역할정체감과 국내 남성패션의 여성화경향 요인의 관계연구 - 20$\sim$30대 여성의 관점에서

The purpose of this study was to investigate the factor of feminization in men's fashion according to Sex Role Stereotype of the viewpoint of 20's$\sim$30's womens. The investigators surveyed 284 women who aged twenties and thirties in pusan. For data analysis, we used Chi-Square Test, Factor Analysis, Reliability Analysis, T-test and ANOVA along with SPSS 12.0 package. The results of this study were as follow: First, the result of sex role stereotype according to vital statistics was difference all of variable accept for age. Androgyny type and man type highly showed in most variable. That was showed the change of Sex Role Stereotype. Second, the result of the factor of feminization in men's fashion according to Sex Role Stereotype of the viewpoint of 20's$\sim$30's womens were identified as 'pursuit of sense', 'pursuit of fashion', 'pursuit of individuality', 'secession of sex role', 'feminity'. Third, the result of the factor of feminization in men's fashion according to The vital statistics was difference with all of variable except for educational level. Forth, the factor of feminization in men's fashion according to sex role stereotype was difference with all of factor except for pursuit of sense'. Specially, 'pursuit of fashion' and 'pursuit of individuality' were important understanded the factor of feminization in men's fashion in Androgyny type.