초록
The American ginseng is getting popular in the world market with cooling effects. This paper study history of the cooling effect of American ginseng. Most references include one's assertion on the cooling effect of American ginseng based on the old chinese believe. However, American ginseng was discovered in 1716 and export to China from mid 18 century. Concerning on the time period for clinical demonstration to get people's believe, it is not sufficient to conform the cooling effects of American ginseng. That is why the American ginseng was sold as an inferior goods compare oriental ginseng until mid 1970s. United State FDA also does not certify any effectiveness of Ginseng yet. However, it is important to study on the American ginseng because of rapid growth in the world ginseng market.