Journal of Korean Academy of Nursing Administration (간호행정학회지)
- Volume 11 Issue 4
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- Pages.371-384
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- 2005
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- 1225-9330(pISSN)
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- 2288-4955(eISSN)
A Path Analysis among the Internal Marketing Activities, Motivation, and Nursing Organizational Effectiveness
내부마케팅과 동기부여, 간호조직유효성간의 경로모형구축
Abstract
Purpose: The aim of this study was to analysis path model of the research variables. Methods: The subjects of this study were 647 nurses who were working in the 8 general hospitals located in Seoul and Incheon area. The data were collected by self-reporting questionnaires. The data were analyzed using descriptive statistics and path analysis. Results: In the modified path model, overall fitness indexes were