A Study on the Affect for the Choice of Entry Mode by A Global Strategy Factors of Multinational Companies

다국적기업(多國籍企業)의 글로벌 전략요인(戰略要因)이 시장진입모형(進入模型) 선택(選擇)에 미치는 영향에 관한 연구(硏究)

Recently MNC's(multinational companies) Worldwide have been expanding their own territories in the wake of acceleration and open-door policy of global competition. So, In this study, the main goal is conduct an empirical research for MNC's contingency factors and entry modes. Through examining elements of success and limitations of foreign companies in the domestic market, a resulting purpose can be suggested such as developing attractive foreign investment policy. The results in this study are as below.