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인터넷 의류 판매원 한국인 가상모델 개발을 위한 연구 -20대 남녀 인체 프로모션을 중심으로-

A Study on Developing Korean Virtual Model for Internet Apparel Shopping -Men and Women's Body Proportion of 20's-

  • 천종숙 (연세대학교 생활과학대학 의류환경학과) ;
  • 최현영 (연세대학교 생활과학대학 의류환경학과)
  • 발행 : 2003.02.28

초록

This study was initiated to develop a methodology for devising Korean virtual models for apparel shopping at internet shopping site. The data base for this study was the Korean National Anthropometric Survey in 1997. The subjects were 493 women and 626 men in 20's. The researchers also measured 88 males and females in age 20's to suggest back and front depth proportions which are not available from the survey. The virtual models' figure types were classified by the heights, drop value and bust(chest) girth. It was evaluated whether it is needed to separate figure type with bust(chest) girth. The body sizes of virtual models were suggested for side view model and front view model in 13cm height. Four female virtual models were suggested for front view and side view. Eight male virtual models were suggested for front view and side view. Each virtual model's height, breadth and depth proportions were calculated. Shoulder breadth. Bust(chest) breadth, waist breadth, hip breadth and proportions were calculated for front view model. The bust(chest) depth, waist depth, abdomen depth, hip depth and proportions were calculated for side view model. Height proportions were suggested for female and male virtual models.

키워드

참고문헌

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