Abstract
For the commerce of sensual goods such as textile products, feel and touch is very important. Although on-line B2B commerce in textile materials are increasing currently, off-line sample exchange process is also required in order to make a decision. So far it is evident that the means of on-line communication is not sufficient to both customers and suppliers. The aim of this study is to improve the e-catalogues, which is the equivalent of showroom of off-line business, by analyzing information items offered in currently opened B2B sites and to categorize the essential information items to be included in the I-catalogues. The study was carried out as follows: First e-catalogues of many B2B sites were compared and analyzed from the viewpoint of customers, apparel manufacturers. Second, apparel manufacturers were interviewed to find out what causes the inconvenience, which prevent them to do B2B commerce. Third, on the basis of these n analysis, the researcher categorized information items of the e-catalogue. The apparel manufacturers were interviewed on the feasibility of the information items researcher suggested forth, With the results, we proposed an e-catalogue of 53 information items. Fifth, Another point of this study is that we tried to clarify the terminology for e-catalogue. Often textile traders and apparel manufacturers understand a same information with difference.