참고문헌
- 의류제품의충동구매행동에 관한 연구 고선영
- 한국의류학회지 v.21 no.3 유행선도력에 따른 여고생의 구매전 의사결정과정에 관한 연구 김경희;김미숙
- 한국의류학회지 v.20 no.3 소비자의 의류쇼핑동기유형과 점포에 관한 연구-선호점포와 점포 분위기- 박수경;임숙자
- 유행선도력 척도개발을 위한 기초연구 배정주
- 패션의견선도자와 추종자의 정보탐색에 관한 연구 심성식
- 구매객 유형화와 소매 전략 수립에 관한 연구 윤중식
- 소비자의 의복관여와 외적 정보탐색 이영선
- 패션마케팅 이은영
- 한국의류학회지 v.12 no.3 유행선도력에 관한 연구(1) 이화연;이은영
- 한국의류학회지 v.13 no.1 유행선도력에 관한 연구(2) 이화연;이은영
- 한국의류학회지 v.11 no.3 유행선도자의 특성연구-유행선도력, 사회적 성격, 의복동조성, 유행정보원 사용간의 관계- 최선형;이은영
- Journal of Consumer Research v.13 no.June. Consumer Search : An Extended Framework Bloch, P. H.;Sherrell, D. L.;Ridgway, N. M.
- Journal of Retailing v.66 no.4 Shopping Motives, Emotional States and Retail Outcomes Dawson, S.;P. Block;Ridgway, N.
- Journal of Retailing v.63 no.4 Race and Sex Differences in Self-identified Innovativeness and Opinion Leadership Goldsmith, R. E.;Stith, M. T.;White, J. D.
- Clothing and Textiles Research Journal, v.10 no.1 Social Value and Fashion Leadership, Goldsmith, R. E,;Heitmeyer, J. R.;Freiden
- Journal of Retailing v.58 no.2 Fashion Lifestyle, Self-concept, Shopping Orientation, and Store Patronage : An Integrative Analysis Gutman, J.;Mills, M. K.
- Clothing and Textiles Research Journal v.9 no.3;Spring Impulse Buying Behavior of Apparel Purchasers Han, Y. K.;Morgan, G. A.;Kotsiopulos, A.;Kang-park, J.
- The Social Psychology of Clothing Kaiser, S. B.
- Personal Influence Katz, E.;Lazarsfeld, P. F.
- Journal of Marketing v.33 Is Impulse Purchasing Really a Useful Concept for Marketing Decisions? Kollat, D. T.;Willett, R. P.
- Why People Buy O'Shaughnessy, J.
- Journal of Retailing v.49 no.1;Spring Fashion Theory and Pragmatics: The case of the Midi Renolds, F. D.;William R. D.
- Innovative Behavior and Communication Robertson, T. S.
- Journal of Consumer Research v.7 Organizational Psychographics and Innovativeness Robertson T. S.;Wind, Y.
- Public Opinion Quarterly v.26 no.Fall Methods of Measuring Opinion Leadership Rogers, E. M.;D. Cartano
- Advances in consumer Research v.14 Consuming Impulses Rook, D. W.;Hoch, S. J.
- Sociological Quarterly v.14 Correlates of Fashion Leadership: Implications for Fashion Process Theory Schrank, H. L.;Gilmore, L.
- Advances in consumer Research v.1 Fashion Theory: A Conceptual Framework Sproles, G. B.
- Journal of Marketing v.26 The Significance of Impulse Buying Today Stern, H.
- Journal of Marketing Research v.11 The Identity of Women's Clothing Fashion Opinion Leaders Summers, J. 0.
- Generalized Change Agents and Innovatiueness: A Lifestyle Application, paper presented at the annual meetings of the Marketing Division of the Canadian Association of Administrative sciences at the University of Alberta no.June Summers, J. 0.
- Journal of Marketing v.36 Why Do People Shop? Tauber, E. M.
- Journal cf Retailing v.61 no.Spring A Motivation-Based Shopper Typology Westbrook, R. A.;William C. B.