A Study on Evaluation of Sensibility Vocabularies Using Structural Equation Model

구조방정식 모델을 응용한 감성어휘 평가에 관한 연구

  • 박희석 (홍익대학교 정보.컴퓨터 공학부) ;
  • 전영호 (홍익대학교 정보.컴퓨터 공학부) ;
  • 신정태 (홍익대학교 대학원 산업공학과)
  • Published : 1999.06.30

Abstract

The main objective of this study is to quantify the appropriateness of the sensibility vocabularies used in sensibility ergonomic evaluation scheme by applying structural equation model. In the conventional sensibility ergonomic evaluation scheme, factor analysis is employed to classify various vocabularies into some common factors. However, since the vocabularies were chosen quite subjectively, it is difficult to ascertain that they represent the product attributes properly. It was shown in a case study that the structural equation model provides the quantitative results to verify whether the selected vocabularies are eligible for further steps of sensibility ergonomic evaluation.

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