A Study on the Development of a Tailored Jacket Evaluation Instrument

테일러드 재킷 디자인 평가를 위한 의미 미분 척도 개발

  • Published : 1997.12.01

Abstract

The purpose of this study was to develop Semantic Differential Scales with Tailored Jacket. Sixteen slides were made from selected Jacket which were representatives of four types of Jackets. The slides were shown to college students and graduate school students. The students were asked to describe their responses to each slide in Korean adjectives. In order to extract the representative and the frequency each adjective was calculated. As a results, 35 adjectives-elegant, graceful, neat, mature, slim, formal, natural, brisk, comfortable, etc-were selected. Therefore the Semantic Differential Scales composed of 35 pairs adjectives were developed.

Keywords