한국컴퓨터정보학회:학술대회논문집 (Proceedings of the Korean Society of Computer Information Conference)

한국컴퓨터정보학회 (Korean Society of Computer Information)
권호 표지

콘텐츠유통에서의 수익성 향상을 위한 DOI 활용

Usage of DOI to Improve Profitability in Contents Distribution

  • 박승범 (한국정보화진흥원 경영기획부) ;
  • 이상원 (원광대학교 정보전자상거래학부(정보과학연구소))
  • Park, Sungbum (Department of Management Planning, National Information Society Agency) ;
  • Lee, Sangwon (Division of Information and Electronic Commerce, Wonkwang University)
  • 발행 : 2013.07.17
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초록

When content is presented within an appropriate context, that exposure for digital contents providers is most effective. We research on how DOI could increase the profitability of content distribution strategies. We examine traditional works of distribution channels and setup DOI-enabled scenarios.

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