Proceedings of the Korean Society of Computer Information Conference (한국컴퓨터정보학회:학술대회논문집)
- 2013.07a
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- Pages.43-44
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- 2013
Usage of DOI to Improve Profitability in Contents Distribution
콘텐츠유통에서의 수익성 향상을 위한 DOI 활용
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Park, Sungbum
(Department of Management Planning, National Information Society Agency) ;
- Lee, Sangwon (Division of Information and Electronic Commerce, Wonkwang University)
- Published : 2013.07.17
Abstract
When content is presented within an appropriate context, that exposure for digital contents providers is most effective. We research on how DOI could increase the profitability of content distribution strategies. We examine traditional works of distribution channels and setup DOI-enabled scenarios.