A study regarding service quality factors from performance arts

공연예술에서 서비스품질 요소에 관한 연구

  • Kim, Myung-Hoon (Dept. of Industrial Engineering, graduate school, Seokyeong University) ;
  • Lee, Sang-Bok (Dept. of Industrial Engineering, graduate school, Seokyeong University)
  • 김명훈 (서경대학교 대학원 산업공학과) ;
  • 이상복 (서경대학교 대학원 산업공학과)
  • Published : 2007.04.14

Abstract

In this Paper, we try to find service quality factors form performance arts. We survey Customers Performance and make a Questionnaire based on Customer by interview and internet Homepage. We find Potential customer satisfying factor by using Kano Analysis and Timko's CS coefficient. We also discuss how to use this result, we hope our result to apply customer satisfying many fields not only Performance arts.

Keywords