• Proceedings of the KSRS Conference
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• 2007.10a
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• pp.508-511
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• 2007

Car navigation system is one of the most important applications in telematics. A newest trend of car navigation system is using real video captured by camera equipped on the vehicle, because video can overcome the semantic gap between map and real world. In this paper, we suggest a visual car navigation system that visually represents navigation information or route guidance. It can improve drivers' understanding about real world by capturing real-time video and displaying navigation information overlaid on it. Main services of the visual car navigation system are graphical turn guidance and lane change guidance. We suggest the system architecture that implements the services by integrating conventional route finding and guidance, computer vision functions, and augmented reality display functions. What we designed as a core part of the system is visual navigation controller, which controls other modules and dynamically determines visual representation methods of navigation information according to a determination rule based on current location and driving circumstances. We briefly show the implementation of system.

• Journal of Korea Spatial Information System Society
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• v.10 no.2
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• pp.13-24
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• 2008

A next generation video based car navigation is researched to supplement the drawbacks of existed 2D based navigation and to provide the various services for safety driving. The components of this navigation system could be a load object database, identification module for load lines, and crossroad identification module, etc. In this paper, we proposed the traffic lights and road sign recognition method which can be effectively exploited for crossroad recognition in video-based car navigation systems. The method uses object color information and other spatial features in the video image. The results show average 90% recognition rate from 30m to 60m distance for traffic lights and 97% at 40-90m distance for load sign. The algorithm also achieves 46msec/frame processing time which also indicates the appropriateness of the algorithm in real-time processing.

• Science of Emotion and Sensibility
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• v.9 no.spc3
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• pp.225-234
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• 2006

Car Navigation market is rapidly emerging in Korea recently. And it adds the multiple functions which are various traffic and travel information, DMB(Digital Multimedia Broadcasting) TV, game, movie and music. It is evolving as a killer application device of Car Infotainment (Information & Entertainment). On the other hand, the technical barrier which is pushing into the market is low and the competition is intense in process of time. In the market situation, the design differentiation is embossed with important element. In this case study, focused on inkel which specialized in Audio/Video launching into the Car Navigation market with the new brand 'WideTouch', we tried to provide successful product design strategy based on proactive research on the market for the design differentiation through the target segmentation of the new generation, middle-aged and a woman consumer.

• Journal of Korea Spatial Information System Society
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• v.11 no.1
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• pp.137-144
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• 2009

Understanding lane markings in a live video captured from a moving vehicle is essential to build services for intelligent vehicles such as LDWS(Lane Departure Warning Systems), unmanned vehicles, video-based car navigation systems. In this paper, we present a novel approach to recognize the color of lane markings and the lane number that he/she is driving on. More specifically, we present a background-color removal approach to understand the color of lane markings for various illumination conditions, such as backlight, sunset, and so on. In addition, we present a probabilistic network approach to decide the lane number. According to our experimental results, the proposed idea shows promising results to detect lane number in a various illumination conditions and road environments.

• Journal of Advanced Navigation Technology
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• v.18 no.3
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• pp.209-214
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• 2014

Current black boxes have a problem of storing unnecessary imagery data recordings without data classification. For this reason, users have to erase videos every time. This method is inadequate for black boxes with limited memory capacity. In this paper, we design and implement a system that recognizes traffic accident situations and saves these recordings by classifying them according to weighted values. The system was made to save video recorded at a 30-sec interval of every event to black box folders by changing names based on weighted value data under the external environment in a 1:10 scale model car. Based on this, when the tests were performed as a major car accident while driving, the videos were created in w2 folder, and when the tests were performed as a minor car accident while stopped, the videos were created in w1 folder.

• Journal of Intelligence and Information Systems
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• v.23 no.4
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• pp.1-31
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• 2017

Modern businesses are adopting new technologies to serve their markets better as well as to improve efficiency and productivity. The advertising industry has continuously experienced disruptions from the traditional channels (radio, television and print media) to new complex ones including internet, social media and mobile-based advertising. This case study focuses on proposing intelligent advertising business model in Seoul's metro network. Seoul has one of the world's busiest metro network and transports a huge number of travelers on a daily basis. The high number of travelers coupled with a well-planned metro network creates a platform where marketers can initiate engagement and interact with both customers and potential customers. In the current advertising model, advertising is on illuminated and framed posters in the stations and in-car, non-illuminated posters, and digital screens that show scheduled arrivals and departures of metros. Some stations have digital screens that show adverts but they do not have location capability. Most of the current advertising media have one key limitation: space. For posters whether illuminated or not, one space can host only one advert at a time. Empirical literatures show that there is room for improving this advertising model and eliminate the space limitation by replacing the poster adverts with digital advertising platform. This new model will not only be digital, but will also provide intelligent advertising platform that is driven by data. The digital platform will incorporate location sensing, e-commerce, and mobile platform to create new value to all stakeholders. Travel cards used in the metro will be registered and the card scanners will have a capability to capture traveler's data when travelers tap their cards. This data once analyzed will make it possible to identify different customer groups. Advertisers and marketers will then be able to target specific customer groups, customize adverts based on the targeted consumer group, and offer a wide variety of advertising formats. Format includes video, cinemagraphs, moving pictures, and animation. Different advert formats create different emotions in the customer's mind and the goal should be to use format or combination of formats that arouse the expected emotion and lead to an engagement. Combination of different formats will be more effective and this can only work in a digital platform. Adverts will be location based, ensuring that adverts will show more frequently when the metro is near the premises of an advertiser. The advertising platform will automatically detect the next station and screens inside the metro will prioritize adverts in the station where the metro will be stopping. In the mobile platform, customers who opt to receive notifications will receive them when they approach the business premises of advertiser. The mobile platform will have indoor navigation for the underground shopping malls that will allow customers to search for facilities within the mall, products they may want to buy as well as deals going on in the underground mall. To create an end-to-end solution, the mobile solution will have a capability to allow customers purchase products through their phones, get coupons for deals, and review products and shops where they have bought a product. The indoor navigation will host intelligent mobile-based advertisement and a recommendation system. The indoor navigation will have adverts such that when a customer is searching for information, the recommendation system shows adverts that are near the place traveler is searching or in the direction that the traveler is moving. These adverts will be linked to the e-commerce platform such that if a customer clicks on an advert, it leads them to the product description page. The whole system will have multi-language as well as text-to-speech capability such that both locals and tourists have no language barrier. The implications of implementing this model are varied including support for small and medium businesses operating in the underground malls, improved customer experience, new job opportunities, additional revenue to business model operator, and flexibility in advertising. The new value created will benefit all the stakeholders.