• Management & Information Systems Review
• /
• v.30 no.4
• /
• pp.117-146
• /
• 2011

The objective of this study is to investigate factors influencing user's intention to use by expanding TAM(Technology Acceptance Model). Based on this model, this study developed a comprehensive model and user's motivation factors such as extrinsic and intrinsic motivation to describe their intention to accept WCDMA service. For this purpose those who have subscribed to and use the current mobile communication service - all of whom were 13 to 49 years old living in Seoul or other large cities - were surveyed. Structural equation model was conducted to identify and validate the relationship of overall variables relating to mobile service acceptance. The analysis results indicate that intrinsic motivations in mobile service acceptance process have significant impacts on perceived usefulness and perceived ease to use. The results of this study also proposed the way to boost mobile service user's extrinsic and intrinsic motivation for coming up with strategies on how to improve effectiveness of communication and marketing. Future directions and limitations are also discussed.

• Journal of Intelligence and Information Systems
• /
• v.14 no.1
• /
• pp.19-34
• /
• 2008

IT investment is usually very costly and takes a long time to get the results out of investment. However, most of currently available evaluation methods for IT investment are based upon short-term effects, hence their results are not fully trustworthy. In addition, those methods commonly consider only financial aspects such as ROI. For more reliable evaluation, it is necessary to consider non-financial factors such as system utilization, customer satisfaction, public relations, and so on, as well as financial factors. In this research, we propose an evaluation method that can evaluate both financial and non-financial aspects on a long-term base. For this purpose, we employed the research results developed in System dynamics and Balanced scorecard. System dynamics is useful in analyzing long term behavior of a given system, and Balanced scorecard is useful for evaluating both financial and non-financial aspects. We demonstrated the usefulness of our method by applying it to the evaluation of RFID (Radio Frequency Identification) investment in a distribution and retail industry. From this application, we found that RFID investment may not be rewarding in the short term, but is sure to be returning the income relative to its investment in the long run.

• Journal of the Korean Association of Geographic Information Studies
• /
• v.25 no.4
• /
• pp.163-180
• /
• 2022

Real estate data can be big data. Because the amount of real estate data is growing rapidly and real estate data interacts with various fields such as the economy, law, and crowd psychology, yet is structured with complex data layers. The existing Relational Database tends to show difficulty in handling various relationships for managing real estate big data, because it has a fixed schema and is only vertically extendable. In order to improve such limitations, this study constructs the real estate data in a Graph Database and verifies its usefulness. For the research method, we modeled various real estate data on MySQL, one of the most widely used Relational Databases, and Neo4j, one of the most widely used Graph Databases. Then, we collected real estate questions used in real life and selected 9 different questions to compare the query times on each Database. As a result, Neo4j showed constant performance even in queries with multiple JOIN statements with inferences to various relationships, whereas MySQL showed a rapid increase in its performance. According to this result, we have found out that a Graph Database such as Neo4j is more efficient for real estate big data with various relationships. We expect to use the real estate Graph Database in predicting real estate price factors and inquiring AI speakers for real estate.

• Science of Emotion and Sensibility
• /
• v.25 no.1
• /
• pp.29-40
• /
• 2022

This study uses the bidet 4D double diamond design process model to propose an improvement for "senior-oriented bidet product service design" that reflects the characteristics and needs of seniors. This study was based on the product service system concept. To this end, qualitative research on seniors was conducted to derive user value factors, and, based on this, product service ideas were discovered, and a prototype reflecting the usefulness review of a working-level expert group was proposed. First, a "smart application service for user-customized function setting guide" was proposed. A bidet incorporating Internet of Things technology and a smart phone are linked to provide an app service that automatically interprets user characteristic information and information on bidet products to guide customized functions. Second, a control panel and remote control user interface to "user-oriented product service interface" was proposed. In consideration of the usability and cognitive ability of seniors, a simple and intuitive physical user interface such as a configuration centered on main functions, button arrangement according to task sequence, and a touch screen remote control was presented. Third, we proposed a "bidet care service linked with products and health/hygiene care" that provides a wide range of services such as user health and hygiene, cleanliness, entertainment, etc., in addition to regular bidet product service. This study proposed a product-based service design methodology that can improve user experience and relationship quality by discovering and improving the pain points and needs of users (seniors) in the process of using bidet products (before, during, and after use).

• Information Systems Review
• /
• v.24 no.2
• /
• pp.41-66
• /
• 2022

With the development of IT, mobile apps and the expansion of contactless services due to COVID-19, "smart orders" have recently been activated in the food and beverage service. Even in recent years, when sales have declined, the number of orders made by smart orders has been steadily increasing, and this ordering method can accumulate customer data, enabling effective customized services in the future. In the present study, satisfaction with smart orders and continuous use intention were studied based on the technology acceptance model (TAM). And it focused on whether there is a difference in personality when using smart orders. For this purpose, a survey was conducted on 317 smart order users, and the hypothesis was verified by structural equation model analysis. Perceived benefits had a significant effect on satisfaction; also, satisfaction had a significant effect on continuous use intention. There is a significant disparity between introvert and extrovert type. As a consequence, the introverted type has a greater intention to perceive usefulness of smart orders and continuously use them. These results suggest that the customer's personality type should be considered in future customer customization strategies.

• Information Systems Review
• /
• v.15 no.3
• /
• pp.129-139
• /
• 2013

The Internet of Things (or IoT for short) which refers to uniquely identifiable objects and their virtual representations in an Internet-like structure is to be reality today. The amount of data on IoT is expected to increase abruptly and there are several key issues like usefulness interoperability between multiple distributes systems, services and databases. In this paper a methodology is proposed to realize a recently developed cloud service model, Contents as a Service (CaaS), which is contents delivery model referred to as 'on-demand contents'. In the proposed method, the global object identification, ePosition, comprising the structured form of two sorts of text strings with a separation symbol like # is applied to identify a specific content and registered with the content at the same server. It is easy-to-realize and effective to solve the interoperability problem systematically and logically. Some APIs for the proposed CaaS service are to be converged to provide some upgraded cloud service model such as 'CaaS supported SaaS' and 'CaaS supported PaaS'.

• Journal of the HCI Society of Korea
• /
• v.11 no.3
• /
• pp.23-30
• /
• 2016

The landscape of the current fitness trackers is not only limited to the aerobic exercises but also the weight training is comparatively excluded. Recently, a few weight training fitness tracker was released, human-computer interaction was not well designed due to the lack of considering the context. Because body movement would be intense while doing exercises, having exercise performers hold or operate a device makes a negative experience. As the wearable device is always inseparable to body, it could provide effective feedback because holding or operating a device is not necessary. Therefore, this study aims to make the exercise performers feel a natural feedback through the wearable device to do effective exercises. As a result, this study identified three findings. First, the information which exercise performers most needed was 'during exercise.' and the most necessary information for exercise performers through wearable device's sensory feedback was about 'pace control' with counting and motivation. Second, the order of the most preferred presentation type of sensory feedback was auditory feedback, haptic feedback and visual feedback. Third, the satisfaction, utility, usefulness score of sensory feedback as same as the personal trainer's feedback. In conclusion, this study illustrated the feedback design implications using a wearable device while doing weight training and the possibilities that wearable device could be substitute for personal trainer.

• Journal of Plant Biotechnology
• /
• v.47 no.3
• /
• pp.218-226
• /
• 2020

This report describes methods for selecting informative single nucleotide polymorphisms (SNPs), and the development of an online Solanaceae genome database, using 234 tomato resequencing data entries deposited in the NCBI SRA database. The 126 accessions of Solanum lycopersicum, 68 accessions of Solanum lycopersicum var. cerasiforme, and 33 accessions of Solanum pimpinellifolium, which are frequently used for breeding, and some wild-species tomato accessions were included in the analysis. To select tag-SNPs, we identified 29,504,960 SNPs in 234 tomatoes and then separated the SNPs in the genic and intergenic regions according to gene annotation. All tag-SNP were selected from non-synonymous SNPs among the SNPs present in the gene region and, as a result, we obtained tag-SNP from 13,845 genes. When there were no non-synonymous SNPs in the gene, the genes were selected from synonymous SNPs. The total number of tag-SNPs selected was 27,539. To increase the usefulness of the information, a Solanaceae genome database website, TGsol (http://tgsol. seeders.co.kr/), was constructed to allow users to search for detailed information on resources, SNPs, haplotype, and tag-SNPs. The user can search the tag-SNP and flanking sequences for each gene by searching for a gene name or gene position through the genome browser. This website can be used to efficiently search for genes related to traits or to develop molecular markers.

• The Journal of Korean Institute of Communications and Information Sciences
• /
• v.18 no.9
• /
• pp.1248-1256
• /
• 1993

The propagation and delay properties in opical fiber are particularly attractive because digital signal processing and conventional analog signal processing techniques such as those using surface acoustic wave devices are limited In their usefulness for signal bandwidth exceeding one or two GHz, although they are very effective at lower frequencies. Since an accurate, low loss and short time delay elements can be obtained by using such an optical fiber, optical signal precessing has attracted much attention for high speed and broad-band signal precessing in particular channel separation filtering for optical FDM signals. In this paper, we consider a coherent optical lattice filter, which uses coherent light sources and consists of directional couplers and optical fiber delay elemnts. The optical fiber fitters are more restricted than the usual digital filters. The reasons are as follows. 1) the coupling coefficients of directional couplers are restricted to the number between 0 and 1. 2) optical signal E(complex amplitude) is divided into J If-$\boxUl$ and J L/7$\div$$\boxUl$ at the directional coupler. Considering these restrictions and in this case all the coupling coefficients of summing and branching elements are set to be equal, we have given design formulae for optical lattice filter, which make the best use of optical signal energy.

• Journal of Digital Convergence
• /
• v.14 no.4
• /
• pp.139-147
• /
• 2016

The purpose of this study is to identify the relationships between AI education characteristics and psychological capital, psychological capital and flow, AI characteristics and flow through meditating effect of psychological capital in the digital convergence society. There are three AI characteristics: correctness, usefulness, easy of use. This empirical study was examined by 282 questionnaires to the three universities that teach accounting information system. It was performed by three-step method of the hierarchical regression analysis for the multiple regression analysis and parameter using the SPSS 22.0. The results and implications by analysis are as follows. First, AI characteristics and psychological capital have statistically significant positive influence. From AI attribute, correctness was established as the most important element. Second, psychological capital positively(+) influences flow. It allowed for the developed in flow. Third, psychological capital was shown as the major meditative variable between AI characteristics and flow. Through these, this paper suggests to reinforce self-efficacy, hope, resilience, optimism.