• Title/Summary/Keyword: usage behavior

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A Study on the Attitude and the Actual Condition between Housewives and Woman University Students about Furniture Usage and Living Room (거실공간과 가구사용에 대한 주부와 여대생의 의식 및 실태)

  • 임소연
    • Journal of the Korean Home Economics Association
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    • v.33 no.4
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    • pp.289-300
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    • 1995
  • The purpose of this study was to suggest usage that all family members could find satisfaction in the way to use furniture and living room. First of all, methods of research for this purpose were to grip on the points of difference and sameness on the attitude and the actual condition about furniture usage and living room between housewives and woman university students. To make analysis the data, frequency, $\chi$2-test, t-test, F-test and factor analysis were used. The major results are as follows ; 1. There were significant differences in the using time, time zone and life behavior in living room. 2. In furniture usage, housewives and woman university students have significant differences. 3. According to the results of making investigation into degree of satisfaction abut furniture and living room usage, housewives and woman university students have significant differences.

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The Characteristics of Housing Preference and Spatial Usage of the Elderly to Plan the Floor Space of the Elderly Housing (노인주택 면적 계획을 위한 예비노인층 및 노인층의 선호주거특성과 공간사용특성)

  • Lee, Youn-Jae;Lee, Hyun-Soo
    • Journal of the Korean housing association
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    • v.19 no.6
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    • pp.115-125
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    • 2008
  • The purpose of the study is to investigate the characteristics of the elderly housing preference and spatial usage to plan floor space of the elderly housing by the respondents of the ages 50 to 79. Based on the result of the study, it is suggested that the elderly housing should be located in regards to social environmental factors rather than natural environmental ones. There are differences in preference for the space planning of housing units such as the number of rooms and bathrooms, and floor space depending on income level, so the housing should be differently planned to accept the difference of preference. On the other hand, there is not notable difference in furniture preference for each space. In the characteristics of spatial usage according to behaviors, high-income respondents demonstrate the characteristics of spatial usage in accordance with a western lifestyle. Thus, behaviors such as sleeping, watching TV, resting, reading, conversation, and receiving guests, occur using such things as beds, sofas, and dinning tables. On the other hand low-income respondents show a mixed western and traditional lifestyle. Thus many behaviors are done on the floor of bedroom and livingroom in addition to using furniture such as a sofa and chairs. Therefore, the way of spatial usage has to be reflected in the floor space planning. At least floor space of the provided rooms should be planned to accommodate the behavior of the elderly even though all of the rooms preferred can not be provided.

Allowance Usage Practices and Saving Behavior among Children

  • Kim Hyo-Chung
    • International Journal of Human Ecology
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    • v.6 no.2
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    • pp.51-61
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    • 2005
  • This study investigated the allowance usage practices and factors affecting saving behavior from 291 elementary school students in Susan. Frequency distributions, Pearson product-moment correlations, and logistic regression analysis were conducted by SPSS Windows. Two-fifths of the respondents did not regularly receive allowance. Many parents did not guide what children spent their money on before using it. Children spent their allowances on buying snacks, stationary, and playing in the game room. Only a small number of the respondents kept a record, but many children saved money. On the other hand, in the logistic regression analysis, the significant variables explaining children's saving behavior were parents' guidance before using allowance, record-keeping, and doing household work for an allowance. These results imply that parents are in the best position to give children positive experiences towards financial management.

The Moderate Effect of the Attribute Alignability on the Relations Between Brand Attachment and Product Usage Behavior: Focus on Smartphone Users (브랜드 애착이 제품 사용 행동에 미치는 영향에 있어 속성 정렬 가능성의 조절적 역할: 스마트폰 사용자 중심으로)

  • Jo, Jae-Wook;Park, Seung-Bae
    • Journal of Convergence for Information Technology
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    • v.10 no.11
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    • pp.141-147
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    • 2020
  • This study examined the effects of brand attachment on internal modification behavior and usability expanding behavior of product. It has been found that the attribute alignable difference of product plays a moderating effect in internal modification behavior and usability expanding behavior. As a result of the study, the more brand attachment is high, the more behavior of product internal modification behavior and usability expanding behavior of product are high. In addition, consumers with high brand attachment showed greater internal modification behavior of the product when the difference of attribute alignability was high. Also, consumers with high brand attachment showed greater usability expanding behavior of the product when the difference of attribute non-alignability was high. Companies can improve brand attachment and retain loyal customers by increasing the difference of attribute alignability in consumer's product internal modification behavior. In terms of consumer's behavior of expanding product usage, we can strengthen brand attachment and can be used as a differentiated competitive advantage of products through the attribute nonalignable difference.

A Study on Actual Usage of Information Systems: Focusing on System Quality of Mobile Service (정보시스템의 실제 이용에 대한 연구: 모바일 서비스 시스템 품질을 중심으로)

  • Cho, Woo-Chul;Kim, Kimin;Yang, Sung-Byung
    • Asia pacific journal of information systems
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    • v.24 no.4
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    • pp.611-635
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    • 2014
  • Information systems (IS) have become ubiquitous and changed every aspect of how people live their lives. While some IS have been successfully adopted and widely used, others have failed to be adopted and crowded out in spite of remarkable progress in technologies. Both the technology acceptance model (TAM) and the IS Success Model (ISSM), among many others, have contributed to explain the reasons of success as well as failure in IS adoption and usage. While the TAM suggests that intention to use and perceived usefulness lead to actual IS usage, the ISSM indicates that information quality, system quality, and service quality affect IS usage and user satisfaction. Upon literature review, however, we found a significant void in theoretical development and its applications that employ either of the two models, and we raise research questions. First of all, in spite of the causal relationship between intention to use and actual usage, in most previous studies, only intention to use was employed as a dependent variable without overt explaining its relationship with actual usage. Moreover, even in a few studies that employed actual IS usage as a dependent variable, the degree of actual usage was measured based on users' perceptual responses to survey questionnaires. However, the measurement of actual usage based on survey responses might not be 'actual' usage in a strict sense that responders' perception may be distorted due to their selective perceptions or stereotypes. By the same token, the degree of system quality that IS users perceive might not be 'real' quality as well. This study seeks to fill this void by measuring the variables of actual usage and system quality using 'fact' data such as system logs and specifications of users' information and communications technology (ICT) devices. More specifically, we propose an integrated research model that bring together the TAM and the ISSM. The integrated model is composed of both the variables that are to be measured using fact as well as survey data. By employing the integrated model, we expect to reveal the difference between real and perceived degree of system quality, and to investigate the relationship between the perception-based measure of intention to use and the fact-based measure of actual usage. Furthermore, we also aim to add empirical findings on the general research question: what factors influence actual IS usage and how? In order to address the research question and to examine the research model, we selected a mobile campus application (MCA). We collected both fact data and survey data. For fact data, we retrieved them from the system logs such information as menu usage counts, user's device performance, display size, and operating system revision version number. At the same time, we conducted a survey among university students who use an MCA, and collected 180 valid responses. A partial least square (PLS) method was employed to validate our research model. Among nine hypotheses developed, we found five were supported while four were not. In detail, the relationships between (1) perceived system quality and perceived usefulness, (2) perceived system quality and perceived intention to use, (3) perceived usefulness and perceived intention to use, (4) quality of device platform and actual IS usage, and (5) perceived intention to use and actual IS usage were found to be significant. In comparison, the relationships between (1) quality of device platform and perceived system quality, (2) quality of device platform and perceived usefulness, (3) quality of device platform and perceived intention to use, and (4) perceived system quality and actual IS usage were not significant. The results of the study reveal notable differences from those of previous studies. First, although perceived intention to use shows a positive effect on actual IS usage, its explanatory power is very weak ($R^2$=0.064). Second, fact-based system quality (quality of user's device platform) shows a direct impact on actual IS usage without the mediating role of intention to use. Lastly, the relationships between perceived system quality (perception-based system quality) and other constructs show completely different results from those between quality of device platform (fact-based system quality) and other constructs. In the post-hoc analysis, IS users' past behavior was additionally included in the research model to further investigate the cause of such a low explanatory power of actual IS usage. The results show that past IS usage has a strong positive effect on current IS usage while intention to use does not have, implying that IS usage has already become a habitual behavior. This study provides the following several implications. First, we verify that fact-based data (i.e., system logs of real usage records) are more likely to reflect IS users' actual usage than perception-based data. In addition, by identifying the direct impact of quality of device platform on actual IS usage (without any mediating roles of attitude or intention), this study triggers further research on other potential factors that may directly influence actual IS usage. Furthermore, the results of the study provide practical strategic implications that organizations equipped with high-quality systems may directly expect high level of system usage.

Lifestyle, Dietary Behavior and Snack Preference of Upper-grade Elementary School Students in Cheongju according to the Usage Time of Smartphones (청주지역 일부 초등학교 고학년 학생의 스마트폰 사용시간에 따른 간식 선호도, 식행동 및 생활습관)

  • Kim, Hayeon;Pae, Munkyong
    • Korean Journal of Community Nutrition
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    • v.22 no.1
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    • pp.40-52
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    • 2017
  • Objectives: This study was conducted to examine the length of exposure to smartphone and its association with dietary behavior toward snacks, lifestyle, and nutrition knowledge in elementary school students. Methods: Subjects were 372 5th and 6th grade schoolchildren in Cheongju, Korea, and data was collected by a self-administered questionnaire. They were divided into two groups by the time spent using smartphone: moderate (< 2 hours/day) and overexposure (${\geq}2$ hours/day). Data was analyzed using frequency analysis, ${\chi}^2$-test, and independent t-test as well as analysis of covariance when necessary. Results: Approximately half of subjects (41.4%) reported spending ${\geq}2$ hours/day using smartphone. That habit was more frequent among students in the 6th grade, those who received more monthly allowance, and who has a working mother. 63.4% of the subjects reported that they consumed snacks while watching television, using a computer and/or a smartphone and 48.1% said that they consumed snacks while they use a smartphone. Both situations were most prevalent among those with overexposure to smartphone (${\geq}2$ hours/day). We also observed that a higher percentage of subjects from the overexposure group spent more money on snack foods with the preference for ice cream, fast food, and carbonated drinks. Further, those in the overexposure group consumed more ice cream, cookies, and carbonated drinks. In addition, they had less desirable dietary behavior and health-related lifestyle (sleep duration and frequency of regular exercise) compared to those with moderate smartphone usage (< 2 hours/day). However, there was no statistical difference in nutrition knowledge among children with different degrees of smartphone usage. Conclusions: Our results showed that longer smartphone use was associated with less desirable snack preference/consumption and other dietary behavior in elementary school students. Thus interest and positive attitudes towards healthy snacks and diet should be reinforced in nutrition education programs, especially for those who are prone to use smartphones.

A Study on Clothing Purchasing Behavior of Department Store Credit Card Holders (백화점 카드 소지자의 의복구매행동 연구)

  • 신수아;이선재
    • Journal of the Korean Society of Clothing and Textiles
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    • v.23 no.2
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    • pp.250-261
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    • 1999
  • This study is designed to classify consumer groups based on their perception toward department store credit cards and the behavior they exhibit during the purchase of clothing. This classification is based on the study of factors taken into consideration during shopping and disparities in credit cared usage., The specific goals of this study are the following : First it is to classify female consumers over age 20 into "shopping orientation" types and "clothing purchase behavior" types according to their perception towards department store credit care usage. Second it is to discover the degree of perceived utility of department store credit card in clothing purchases. Third finally it is to assist a department store credit card market researcher establish a marketing strategy to best address consumers; needs and wants in credit card purchases The study methodology utilized and the results found were that : 1. The division of consumers into positive and negative groups based on factor analysis with the positive group found to have favorable attitudes towards department store credit card usage. 2. Classification of female consumers into three " shopping orientations" : fashion purchasing economic value purchasing and convenience purchasing. The positive group were predominantly fashion convenience purchasers who valued low cost and convenience over "fashionability" 3. The three classes of "purchase behavior" used were impulse buying planned buying and unplanned buying. The positive group those who had favorable attitudes toward department store credit cards. made mostly impulse and unplanned purchases while the negative group made largely planned purchasee the negative group made largely planned purchase.

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Effect of Motor Functions of Ipsilateral Upper Limb Induced by Long-Term Cane Usage in Chronic Stroke Patients (장기간 지팡이의 사용이 뇌졸중 환자의 건측 상지 기능에 미치는 영향)

  • Son, Sung-Min;Choi, Yong-Won;Kim, Chung-Sun
    • The Journal of Korean Physical Therapy
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    • v.24 no.2
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    • pp.151-156
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    • 2012
  • Purpose: The purpose of this study was to investigate the adverse effects of sensorimotor function at the shoulder joint according to long-term cane usage in stroke patients without apraxic behavior, in terms of the presence of shoulder joint pain, accuracy of tracking task, proprioceptive joint position sense, and nine-hole pegboard. Methods: Nineteen stroke patients with long-term cane usage (cane usage group) and nineteen stroke patients without cane usage (non-cane usage group) were recruited. All subjects were tested in pain presence, a tracking task for visuomotor function, joint reposition, and nine-hole pegboard in the shoulder joint regarding the non-affected side. Results: In the accuracy index for tracking task and the nine-hole pegboard test, significant differences were observed between the cane usage group and the non-cane usage group. However, although a higher emergence of shoulder pain and a lower accuracy for joint reposition sense were detected in the cane usage group in comparison to the non-cane usage group, there were no significant differences between the two groups. Conclusion: Our findings suggest that long-term cane usage could induce to decrease in delicate movement and coordination in the non-affected upper arm in stroke patients. In addition, they could experience high frequency of shoulder pain and poor joint reposition sense. Therefore, careful evaluation and observation will be required concerning stroke patients with long-term cane usage.

A Study on Cosmeceuticals Usage Actual Condition and Purchasing Behavior of Female Undergraduates (여대생들의 기능성화장품에 대한 사용실태 및 구매행동에 관한 연구)

  • Kim, Ju Duck
    • Journal of the Society of Cosmetic Scientists of Korea
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    • v.38 no.4
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    • pp.339-356
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    • 2012
  • At this point in time, the importance of cosmeceuticals is being emphasized. This report is about the cosmeceuticals usage analysis of actual condition and purchasing behavior of female undergraduates. I suggest the methods for the sustainable improvement of cosmeceuticals that will satisfy needs of more customers through market segmentation. The subjects of this study were 340 undergraduates of selected 2 women's Universities in Seoul. 300 replies among the total distibuted questionnaires were analyzed with SPSS WIN 15.0 Statistics program. Through the study, it appears that the most female undergraduates use cosmeceuticals and the usage of cosmeceuticals is to resolve their skin problems. The most popular places for the purchase of cosmeceuticals are department stores and the most important consideration on purchases is the effectiveness of products. It is discovered that sunscreens are the most used cosmeceuticals.

The Relationships among Social Influence, Use-Diffusion, Continued Usage and Brand Switching Intention of Mobile Services (사회적 영향력과 모바일 서비스의 사용-확산, 그리고 지속적 사용 및 상표 전환의도 간의 관계에 대한 연구)

  • Sang-Hoon Kim;Hyun Jung Park;Bang-Hyung Lee
    • Asia Marketing Journal
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    • v.12 no.3
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    • pp.1-24
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    • 2010
  • Typically, marketing literature on innovation diffusion has focused on the pre-adoption process and only a few studies explicitly examined consumers' post-adoption behavior of innovative mobile services. Besides, prior use diffusion research has considered the variables that determine the consumers' initial adoption in explaining the post adoption usage behavior. However, behavioral sciences and individual psychology suggest that social influences are a potentially important determinant of usage behavior as well. The purpose of this study is to investigate into the effects of network factor and brand identification as social influences on the consumers' use diffusion or continued usage intention of a mobile service. Network factor designates consumer perception of the usefulness of a network, which embraces the concept of network externality and that of critical mass. Brand identification captures distinct aspects of social influence on technology acceptance that is not captured by subjective norm in situations where the technology use is voluntary. Additionally, this study explores the effect of the use diffusion on the brand switching intention, a generally unexplored form of post-adoption behavior. There are only a few empirical studies in the literature addressing the issue of IT user switching. In this study, the use diffusion comprises of rate of use and variety of use. The research hypotheses are as follows; H1. Network factor will have a positive influence on the rate of use of mobile services. H2. Network factor will have a positive influence on variety of use of mobile services. H3. Network factor will have a positive influence on continued usage intention. H4. Brand identification will have a positive influence on the rate of use. H5. Brand identification will have a positive influence on variety of use. H6. Brand identification will have a positive influence on continued usage intention. H7. Rate of use of mobile services are positively related to continued usage intention. H8. Variety of Use of mobile services are positively related to continued usage intention. H9. Rate of use of mobile services are negatively related to brand switching intention. H10. Variety of Use of mobile services are negatively related to brand switching intention. With the assistance of a marketing service company, a total of 1023 questionnaires from an online survey were collected. The survey was conducted only on those who have received or given a mobile service called "Gifticon". Those who answered insincerely were excluded from the analysis, so we had 936 observations available for a further stage of data analysis. We used structural equation modeling and overall fit was good enough (CFI=0.933, TLI=0.903, RMSEA=0.081). The results show that network factor and brand identification significantly increase the rate of use. But only brand identification increases variety of use. Also, network factor, brand identification and the use diffusion are positively related to continued usage intention. But the hypotheses that the use diffusion are positively related to brand switching intention were rejected. This result implies that continued usage intention cannot guarantee reducing brand switching intention.

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