• Journal of Information Science Theory and Practice
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• v.2 no.2
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• pp.59-68
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• 2014

This paper depicts a study conducted on the behavior of physical education students towards Internet usage at Kurukshetra University, Kurukshetra. Specially, the study aims to know the purposes for use of Internet resources and services, frequency of use, places and means of use, student's satisfaction level toward the Internet, and problems faced while using the Internet. A survey was carried out with a sample of 100 physical education students of Kurukshetra University and the response rate was 88%. A well-designed questionnaire was distributed to the students' sample. Amazingly, the results of the study reveal that usage of the Internet in research and education was not favored, whereas email, chatting, and sports websites were commonly used among students. The study also found that too much information on the Internet, slow access speeds, and finding relevant information were the main problems in using the Internet.

• The Journal of Korean Institute of Communications and Information Sciences
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• v.26 no.12C
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• pp.190-198
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• 2001

In this paper, the authors propose methods for determining the differentiated price for elastic traffic in IP (Internet Protocol) network. First, we investigate the behavior in the consumption of bandwidth of elastic traffic in IP network. Next, we propose a method to relate the bandwidth usage with the pricing for the elastic traffic, which is based partially or fully on the usage rate of the network bandwidth. After that, we propose a charging function for elastic traffic, which is based on the de facto usage of the bandwidth. Finally, we will illustrate the implication of the work via simple numerical experiments.

• Journal of Fashion Business
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• v.23 no.3
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• pp.10-22
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• 2019

Eco-design is an environmental key point since consumers' consumption behaviors have huge impacts on the environment. The objective of this study was to investigate the various responses between Chinese and Korean consumers and to look into the effects that consumers' environmental awareness have on eco-design clothing product purchase, usage and disposal. The study comprised of literature review and empirical research conducted through on line survey (www .sojump.com) from 5-20th Jan 2019. 200 Chinese respondents and 200 Korean respondents were collected and structural equation modeling (SEM) was used to test the research hypotheses. The results suggested that consumers' environmental awareness positively influenced their three ecological dimensions about consumption. In addition, the positive relationship was also influenced by respondents' nationality. These results suggest that consumers' environmental awareness is an important responsibilities and could become more important retail mix for clothing marketers. Findings would also enable environmental organizations to understand eco behavior and to design appropriate strategic decisions to appeal eco-summers. Other findings and implications were also discussed.

• Educational Technology International
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• v.21 no.1
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• pp.97-123
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• 2020

The purpose of this study is to investigate the emotions of students toward using digital textbooks, and to examine the factors affecting the emotions. This study examined the relationship between individual characteristics and computer usage, students' emotions, and the perceived learning effects. For this study, 2,950 1st grade middle school students participated in a survey which measured individual characteristics, computer usage behavior, emotions toward using digital textbooks, and perceived learning effects of digital textbooks. The results showed that positive emotions toward using digital textbooks were higher than negative emotions. The students' positive emotions were most affected by intrinsic motivation, self-regulated learning, and student's use of computers for learning and entertainment. Similarly, perceived learning effects were positively correlated to intrinsic motivation and self-regulated learning, but the students' positive emotions towards using digital textbooks was the strongest predictor. Digital textbook efficacy was the most influential factor that affected the students' negative emotions, while computer addiction was associated with negative emotions.

• KSII Transactions on Internet and Information Systems (TIIS)
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• v.16 no.4
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• pp.1249-1265
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• 2022

Video streaming has become one of the most popular applications for mobile devices. The network bandwidth required for video streaming continues to exponentially increase as video quality increases and the user base grows. Multi-Path TCP (MPTCP), which allows devices to communicate simultaneously through multiple network interfaces, is one of the solutions for providing robust and reliable streaming of such high-definition video. However, mobile video streaming over MPTCP raises new concerns, e.g., power consumption and cellular data usage, since mobile device resources are constrained, and users prefer to minimize such costs. In this work, we propose a mobile video streaming framework over MPTCP (mDASH) to reduce the costs of energy and cellular data usage while preserving feasible streaming quality. Our evaluation results show that by utilizing knowledge about video behavior, mDASH can reduce energy consumption by up to around 20%, and cellular usage by 15% points, with minimal quality degradation.

• The Journal of Industrial Distribution & Business
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• v.10 no.3
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• pp.25-33
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• 2019

Purpose - With the economic development in China, the lifestyle of Chinese customers has changed dramatically. Chinese customers are more likely to have coffee in a shop with the ability to make them happy than those with high quality coffee in a nice physical environment. Happiness becomes a critical driver of customers' intention to purchase a cup of coffee in a specific coffee shop again and again. As a result, happiness becomes an important factor for managers to make strategies for attracting customers. Although managers and scholars pay more attention to emphasize the importance of happiness in customers' consumption, little research has been conducted to investigate the relationship between happiness and coffee shop's continuous usage intention in the Chinese coffee industry. Research design, data, and methodology - A research model is made to explain the impact of happiness on customer's behavior. To understand the influence of happiness better, we consider two dimensions of happiness which are subjective well-being and psychological well-being. In order to confirm the relationships of the variables in the research model, the online survey is constructed in China. Customers who have experienced the services in a coffee shop are asked to do the questionnaire. With 453 reliable questionnaires, structural equation modeling is used to analyze the causal relationships of the coffee quality, physical environment, subjective well-being, psychological well-being, and continuous usage intention. Results - Results indicate that coffee quality and physical environment are not the direct factors that influence customers' continuous usage intention. However, good coffee quality and physical environment are the significant predictors of Chinese customers' happiness associated with subjective well-being and psychological well-being, which in turn affects customers' continuous usage intention. Conclusions - In this study, it is proposed that coffee quality and physical environment may be the key factors influencing customers' happiness. Happiness, including subjective well-being and psychological well-being matters in decision making process. More importantly, happiness increases the continuous usage intention when the coffee shop can serve customers with higher quality coffee at a good atmospheric place. Managers should consider happiness as an important factor in making marketing strategies to compete in this industry.

• Journal of the Korean Institute of Landscape Architecture
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• v.23 no.3
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• pp.167-176
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• 1995

The purpose of this study is to suggest objective basic data for park management proposal through the quantitative analysis of users' behaviors and satisfaction for the actual conditions of management in Moaksan provincial park. For this, users' behaviors and socio-ecnomic characteristics have been analyzed. Specifically, it attempts to investigate users' anticipation and degree of satisfaction applied Expectancy Theory by Likert scale. And users' satisfaction for the actual conditions of management had been analyzed by using the multiple regression. Results of this study can be summarized as follows ; From the aspect of utilization reality, the male usage was silighty higher than female usage, and the usage rate reality, the male usage was slighty higher than female usage, and the usage rate among the young and students such as university students also appeared slightly higher than the norm. Due to the fact, subject park had been provincial park, bus usage was predominant, and users' visit park 1 or 2 times a year. Generally, the value of users' post occupancy evaluation were higher than those of anticipated, and Use in night and facilities were lower. A sense of the season, dense of forest, beauty of skyline and a perspective view appeared as main explicatory variables having positive effects on the satisfaction level for the landscape. Amount of plant and shade were positive variables on the satisfaction and users' had dissatisfaction with trial damage. According to the multiple regression analysis, the major variables to the satisfaction for the actual condition of vegetation management were diversity, recovery of artificial injury.

• Journal of the Korean Home Economics Association
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• v.35 no.2
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• pp.401-413
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• 1997

The objectives of this study were to measure the characteristics of environmentally conscious behavior in the private household focused on energy consumption, money expenditure and time usage, and to determine the socioeconomic variables, environmental consciousness and environmental education which are associated with the environmentally conscious behavior of private households. The data for this study were collected in a personal interview and the final sample consisted of 178 respondents and the statistics employed to analyze the data are discriminant analysis $\chi$2-test. As a result of the discriminant analysis, it was shown that environmentally conscious private households consumed less energy, had lower transportation costs, but spent more time in purchasing behavior in the market compared with those who did not exhibit environmentally conscious behavior. Environmentally conscious behavior of private households differed significantly according to the education of housewives, and also to the level of environmental consciousness and environmental education of the respondents.

• Journal of the Ergonomics Society of Korea
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• v.29 no.6
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• pp.959-964
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• 2010

Seat belt is an important means to protect drivers and passengers from the damages by car accidents. Many ways to increase the seat belt wearing rate have been proposed through human factors researches. The primary ways to increase seat belt use rate have emphasized the intention-behavior cycle. This study focused on the gap between intention and behavior. The gap may be bridged by the habit for seat belt use behavior. Divers following a desirable car starting sequence, from sitting on the chair, fastening seat belt, starting engine to moving a car, reported that higher belt wearing rate and unconscious behavior (automated response). That is, the habitualized procedure knowledge prevented drivers from forgetting to fasten their seat belt. The reminder systems such as warning light and warning sound could not significantly give an influence in remembering to fasten seat belt. In order to increase the seat belt use rate, the desirable car starting procedure should be included in the driving education program.

• The Journal of the Korea Contents Association
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• v.22 no.6
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• pp.319-328
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• 2022

The purpose of this study was to investigate the relationship between depression due to the COVID-19 pandemic and park use behaviors using on line posts. During the period of the pandemic prevention activities, text data containing both 'park' and 'depression' were collected from blogs and cafes in the search engine of Naver and Daum, then analyzed using Text Mining and Social Network techniques. As a result, the main usage behaviors of park users who mentioned depression were 'look', 'stroll(walk)' and 'eat'. Other types of behaviors were connected centering around 'look', one of the communication behaviors. Also, from CONCOR analysis, as the cluster referred from communication behavior and dynamic behavior was formed as a single behavior type, it was considered park users with depression perceived the park as the space for communication and physical activities. As the spread of COVID-19 caused the restriction of communication activities, the users might consider parks as one of the solutions. In addition, it was considered that passive usage behaviors have prevailed rather than active ones due to the depression. Resulting outcomes would be useful to plan helpful urban park for citizens. It is necessary to further analyze the park use behavior of users in relation to the period of before/after the COVID-19 pandemic and the existence/nonexistence of depression.