• Title/Summary/Keyword: trust model

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Is the Fama French Three-Factor Model Relevant? Evidence from Islamic Unit Trust Funds

  • Shaharuddin, Shahrin Saaid;Lau, Wee-Yeap;Ahmad, Rubi
    • The Journal of Asian Finance, Economics and Business
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    • v.5 no.4
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    • pp.21-34
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    • 2018
  • The study tests the Fama and French three-factor model by using the newly created Islamic equity style indices. Based on a dataset from May 2006 to April 2011, the three-factor model is tested based on returns of Islamic unit trust funds using the Generalized Method of Moments (GMM) methodology. The sample period is also divided between periods before and after the Global Financial Crisis in August 2008 to test for robustness, and the Bai and Perron (2003) multiple structural break test was used to determine the structural break in the series. The analysis shows that the Fama and French model is valid for Islamic unit trust funds before and after the collapse of Lehman Brothers. The result further indicates the reversal of size effect. As for trading strategies, value funds outperform growth funds by annualized 3.13 percent for the full period. During pre-crisis period, value funds perform better than growth funds while in post-crisis, size factor yields better return than other strategies. As policy suggestion, fund managers need to be aware of the reversal of size effect, and they need to ensure a more transparent stock selection process so that investors can make an informed decision in their asset allocation.

Trust based Secure Reliable Route Discovery in Wireless Mesh Networks

  • Navmani, TM;Yogesh, P
    • KSII Transactions on Internet and Information Systems (TIIS)
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    • v.13 no.7
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    • pp.3386-3411
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    • 2019
  • Secured and reliable routing is a crucial factor for improving the performance of Wireless Mesh Networks (WMN) since these networks are susceptible to many types of attacks. The existing assumption about the internal nodes in wireless mesh networks is that they cooperate well during the forwarding of packets all the time. However, it is not always true due to the presence of malicious and mistrustful nodes. Hence, it is essential to establish a secure, reliable and stable route between a source node and a destination node in WMN. In this paper, a trust based secure routing algorithm is proposed for enhancing security and reliability of WMN, which contains cross layer and subject logic based reliable reputation scheme with security tag model for providing effective secured routing. This model uses only the trusted nodes with the forwarding reliability of data transmission and it isolates the malicious nodes from the providing path. Moreover, every node in this model is assigned with a security tag that is used for efficient authentication. Thus, by combining authentication, trust and subject logic, the proposed approach is capable of choosing the trusted nodes effectively to participate in forwarding the packets of trustful peer nodes successfully. The simulation results obtained from this work show that the proposed routing protocol provides optimal network performance in terms of security and packet delivery ratio.

Understanding User's Continuous Use of Financial Technology Products

  • Wanchao Liu;Huosong Xia;Jian Mou
    • Asia pacific journal of information systems
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    • v.31 no.2
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    • pp.236-256
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    • 2021
  • Online financial technology products are an important consumer finance innovation. While a large body of previous research has focused on initial adoption and consumer willingness to use these products, little research explores the continued use of these products beyond the initial adoption phase. In particular, special attention should be paid to how users' trust and perceptions of privacy and security affect continued use behavior. This paper integrates the expectation confirmation model of information system continuance (ECM-ISC), the information system success model (ISSM) and the security and trust literatures to investigate continued use of online financial technology. To test the research model, we collected 398 valid questionnaires from Ant Credit Pay users. The research results show that system and service quality positively impact users' expectation confirmation, while information quality has no significant impact. Expectation confirmation and perceived usefulness positively affect user satisfaction. Moreover, the user's perception of privacy and security plays a vital role in user satisfaction. Satisfaction and perceived trust jointly promote users' continuance behaviors. Findings of this study indicates the importance of the information system success factors and security factors due to their influence on the continued use of Fintech products. This conclusion has implications for enterprises in improving the product qualities and enhancing the degree of security to meet user needs.

Fuzzy Trust Evaluation Model for Virtual Telecare Team (가상 텔레케어 팀을 위한 퍼지신뢰평가 모델)

  • Lee, Kyung-Huy;Kim, Hyo-Joong
    • Journal of Korean Society of Industrial and Systems Engineering
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    • v.32 no.2
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    • pp.112-119
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    • 2009
  • Telecare, one of the e-healthcare services with lCT, is a promising technology which aims to monitor the state of patients and then provide the medical services appropriately in remote sites. Virtual telecare team based on the concept of virtual collaborative teams which consist of a patient, a doctor, and a telecare team, operates on a temporary basis in need. Reputation, which means the degree of a patient's belief to a doctor in consideration, is the most important factor to make the virtual telecare team trustable. In this paper, we propose the fuzzy reputation model of a virtual telecare team, which is a reputation-based trust model based on fuzzy set theory. An illustrative example is also given in order to show the applicability of the model to the concept of a virtual telecare team.

An Empirical Study on the Determinants of e-Trust in Internet Shopping Mall -Focuse on Comparing Import Agency Service Mall with General Internet Shopping Mall- (인터넷쇼핑몰에서 e-Trust 결정요인에 관한 연구 - 수입대행몰과 일반쇼핑몰 비교를 중심으로 -)

  • Song, Sun-Yok
    • THE INTERNATIONAL COMMERCE & LAW REVIEW
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    • v.43
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    • pp.423-453
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    • 2009
  • Import Agency Service Mall, which provide customers not only with convenient shopping experiences but also with purchasing, warehousing, shipping, and customs clearance services, have been playing a significant role in rapidly transforming Korean consumers into global consumers. The consumers' great demand for foreign goods(services) created Import Agency Service Mall(referred to hereafter as IASM) as a new business model of distribution and consumption, which seems to grow rapidly. Accordingly, this study examined the e-Trust by analyzing the characteristics of IASM, determinants of trust, risk perception and its association with e-Trust in IASM, and finally applying the result to general internet shopping mall(referred to hereafter as GISM). The following results came out from the analysis: First, from the result of checking these two types of internet shopping mall consumers have different determinants of trust. Second, from the question if two types perceive different risk, purchasing the foreign goods, it came out that they showed critical difference in variable relevant to goods delivery and customer service. IASM perceived risk from those two variables more than GISM Third, from the review of the relationships between determinants of trust and risk perception variables, IASM showed interrelation among all the variables except between customer service and perceived risk. Fourth, the researcher examined how the risk perceived in the course of purchasing goods has an effect on consumers e-Trust. In case of IASM, risk perception relevant to customer service had an effect on consumer e-Trust. To the contrary, incase of GISM, risk perception didn't have any effect on e-Trust. Finally, from the review of interrelation between determinants of trust and consumer e-Trust, it came out that for IASM capability had an effect on consumer e-Trust and for GISM consumer service had an effect on consumer e-Trust.

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Empirical Analysis of the Effect of 3D Avatars on Consumer's Online Purchasing Behavior in Virtual World : Emphasis on Trust Transference (가상세계에서 3차원 아바타 판매원이 소비자 온라인 구매 행위에 미치는 영향에 관한 실증연구 : 신뢰전이를 중심으로)

  • Chae, Seong-Wook;Lee, Kun-Chang;Lee, Keun-Young
    • Knowledge Management Research
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    • v.10 no.3
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    • pp.153-173
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    • 2009
  • Virtual world typically characterized by Second Life (www.secondlife.com) has been successfully drawing a great deal of potential users all around the world. Attention towards 3D avartars has been increasing exponentially especially in the electronic commerce world. 3D avatars have firm position in the virtual world. This study is launched to explore this research void in which trust transference from 3D-avatars-sales representative to customers purchase intention will be especially analyzed on. To perform experiments, a research model was built in a form of path analysis. Two types of 3D avatars were designed and implemented-at-tractive type and professional type. Questionnaire survey was adopted, and empirical analysis results were obtained from the research model. Results reveal that the proposed hypotheses are proven with statistical significance.

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Analyzing the Causal Relationship between Qualities, Satisfaction, and Trust in Public Services: an Intermediary Customer Perspective (공공서비스 중간고객의 품질, 만족, 신뢰의 인과모형 분석)

  • Rha, June-Young
    • Journal of Korean Society for Quality Management
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    • v.38 no.3
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    • pp.378-390
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    • 2010
  • From the perspective of employees working for public service agencies, we analyzed the causal relationship between service quality, relationship quality, design quality, customer satisfaction, and trust in public services. We conduct statistical analyses on the quality attributes we derived from a critical incident technique(CIT) analysis and build a measurement model, which has a second-order hierarchical structure. Survey data was collected from social work, childcare, and healthcare services. Using a structural equation modeling method, we identify a causal model and simultaneously estimate factor loadings and path coefficients. We find that all the quality dimensions are antecedents to satisfaction and then satisfaction precedes trust. The results show that service quality and design quality mediate in parallel the effect of relationship quality on satisfaction and both relationship and design qualities have stronger effects on satisfaction rather than service quality.

인터넷 쇼핑몰의 e-Loyalty 향상을 위한 이미지, 신뢰, 몰입에 관한 연구

  • Lee, Jong-Man;O, Jae-Sin
    • Proceedings of the Korea Association of Information Systems Conference
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    • 2005.12a
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    • pp.235-248
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    • 2005
  • This paper examines internet shopping mall e-loyalty behaviors. Conceptually, the paper relied on the relatively established literature on ' traditional ' store image and technology acceptance research. And proposes an integrated model including factors on customer e-loyalty in shopping environment. For this purpose, internet shopping mall user's image is proposed to affect trust, and commitment, and consequently to influence customer loyalty behaviors. The empirical results indicated that shopping mal image take significant effect on trust and customer loyalty behaviors. And commitment variable are effective mediators linking internet shopping mall user's trust and their loyalty behaviors. The proposed model and empirical results would contribute to setting up strategy shopping mall industry, and also to future research in information systems and internet marketing.

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Why do We Share Information? Explaining Information Sharing Behavior through a New Conceptual Model between Sharer to Receiver within SNS

  • Seok Noh
    • Asia pacific journal of information systems
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    • v.31 no.3
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    • pp.392-414
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    • 2021
  • Social networking services (SNS) is an indispensable method in order to obtain information of the Internet participants. The study identified three variables of social media communication, sharing culture, and online trust in terms of social capital theory (SCT) and reviewed intention& behavior variables in terms of theory of planned behavior (TPB). The data were collected from 330 samples of SNS user, and were involved, and the research model uses AMOS to make confirmatory factor analysis. The findings confirmed our hypothesis that social media communication, sharing culture, and online trust affect individuals' behaviors to sharing information. This study emphasizes that not only social media communication but also sharing culture to SNS can stimulate information sharing. while previous research has predominately focused on personal cognition or social network, the study examines the integrated influence of communication, culture and trust on information sharing in SNS. In sum, by explicating the unique role of social capital, this paper aims at contributing to the continued development and success of SNS in general.

Differences in the analysis of a model's relationship marketing factors for TV home shopping fashion stylist (TV 홈쇼핑 패션스타일리스트에 대한 모델의 관계마케팅 요인 분석의 차이)

  • An, Si Hyun;Chung, Sung Jee
    • Journal of the Korea Fashion and Costume Design Association
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    • v.20 no.2
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    • pp.63-71
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    • 2018
  • The purpose of this study is to establish a relationship between TV home shopping model and the marketing data of the TV home shopping industry. Differences in relationship marketing factors, trust, and intent to reuse depending on the experience of the model have resulted in a higher assessment of both the expertise and service factors of fashion stylists than groups with 10 years or less experience. In addition, model groups with 15 or more broadcasts in one month rated the professionalism, communication, ties, trust, and intent to reuse fashion stabilists more than 15 model groups. The difference in marketing factors, services, communications and ties between the professional and use of home shopping models was found to be 40 years old as compared to those in their 20s and 30s. Finally, in terms of the gender of the home shopping model, the difference between the marketing factors and the reliability of the relationship and the intent to reuse, the professional, communication and bonding, trust, and re-purpose factors were all rated higher by the female group than the male group. The results of the study suggest that a relationship marketing strategy needs to be established between a fashion stylist and a TV home shopping model, and fashion stylists should be judged based on the characteristics of a TV home shopping model.