• 한국심리학회지 : 문화 및 사회문제
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• 제21권1호
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• pp.97-118
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• 2015

본 연구의 목적은 가해자가 사과했을 때 피해자가 지각한 가해자 잘못과 용서의 관계에서 자존감의 조절효과를 검증하는 것이다. 이때 용서를 두 개의 차원으로 보는 최근 연구경향에 따라 정서적 용서와 결정적 용서로 구분하였다. 충청·전라 지역 대학교에 5개의 해당 설문조사를 실시한 후 총 861명(남 486, 여 375)의 자료를 사용하여 위계적 중다회귀분석으로 조절효과를 검증하였다. 본 연구의 결과는 다음과 같다. 첫째, 정서적 용서와 결정적 용서 각각에 대한 지각된 가해자 잘못과 명시적 자존감의 이원상호작용 효과가 모두 유의미하였다. 지각된 가해자 잘못이 작은 경우 명시적 자존감이 낮을 때보다 높을 때 정서적·결정적 용서가 더 높은 반면, 지각된 가해자 잘못이 큰 경우 명시적 자존감 수준에 따른 정서적·결정적 용서의 차이가 없는 것으로 나타났다. 둘째, 정서적 용서에 대한 지각된 가해자 잘못, 명시적 자존감, 암묵적 자존감의 삼원상호작용 효과가 유의미하였다. 상호작용의 구체적인 양상을 살펴본 결과, 암묵적 자존감이 높은 집단에서 지각된 가해자 잘못이 작은 경우 명시적 자존감이 낮을 때보다 높을 때 정서적 용서가 더 높은 반면, 지각된 가해자 잘못이 큰 경우 명시적 자존감 수준에 따른 정서적 용서의 차이가 없는 것으로 나타났다. 그러나 결정적 용서에 대한 지각된 가해자 잘못, 명시적 자존감, 암묵적 자존감의 삼원상호작용 효과는 유의미하지 않았다. 결과들에 대한 의의 및 한계를 논의하였다.

• The Journal of Asian Finance, Economics and Business
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• 제9권4호
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• pp.381-389
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• 2022

Studies examining the interplay between brand transgression and brand forgiveness is notably sparse especially in the context of Southeast Asian banking customers. The purpose of this research is to add to the existing literature by examining the impact of brand transgression, which is represented by negative past experience image incongruence, and corporate wrongdoing on brand forgiveness among Islamic banking customers in Malaysia. The increasing surge in interest in unfavorable brand relationships has sparked concerns about its impact on brand forgiveness. As a result, this theoretical argument, which lacks empirical proof, has to be statistically tested. The current study was conducted utilizing a non-probability purposive sampling technique among clients in the Klang Valley who had poor experiences with Islamic banking services. Data analysis included descriptive statistics, exploratory factor analysis, and multiple regression on a total of 211 valid replies. The findings show that two elements of brand transgression, image inconsistency, and corporate wrongdoing, have a major impact on brand forgiveness. However, the other dimension namely negative past experience was found to be non-significant to brand forgiveness. Research implications and directions for future studies are also discussed in this paper.

• 한국제4기학회지
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• 제9권1호
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• pp.1-18
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• 1995

The intent of this study is to suppose the time of engraving of Bangudae-rockgraving-picture and the change of the ancient soci-ety related to the Postglacial transgression and regression in the Ulsan Bay. Main results can be summed up as follows; 1. It is supposed that the shoreline in the maximum Postglacial transgression of the Ulsan bay has arrived to Gulhwa-Ri about 14km upstream from the present Taehwa River mouth. 2,.This transgression has occurred about 6,000-5,000 years ago. The prehistoric men around the Bangudae had hunted the whale near the inner bay From this time the people had begun to engrave pictures on the Rock of Bangudae for the ceremony and instruction of the whale hunting,. 3. Since then the shoreline had regressed and the whale hunting area had moved to distant area from the residence and the number of the captured whales had diminished. The whale hunting society had been transformed to the overland animals on the Bangudae-rockgraving- pictures had gradually increased.

• 유통과학연구
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• 제17권8호
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• pp.87-97
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• 2019

Purpose - This study focuses on the effectiveness of the athlete endorsement on the purchase intention of customers and investigates the attributes of the athlete identification. The Athlete Identification is defined by the expertise, trustworthiness, attractiveness, toughness and transgression. Athlete identification and athlete endorsement help marketers with a thorough look at the trend of using famous sports player to promote products. Research design and methodology - 450 questionnaires were delivered to respondents in Ho Chi Minh city and 433 were returned completed. Descriptive statistics, reliability, exploratory factor analysis, confirmatory factor analysis and structural equation modeling were conducted to test the relationship between independent and dependent variables. Results - The expertise, trustworthiness, attractiveness and toughness exert positive impacts on athlete identification. Transgression affects negatively athlete identification and athlete endorsement. This research confirmed results of previous studies. Conclusions - The athlete first needs to create their own Identification from a set of attributes in order to be out-standing in the sport and leisure industry before becoming an endorser for a particular product. From the company's perspectives, decision makers should choose an acclaimed sports player to boost the purchase intention of consumers.

• 영미문화
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• 제14권1호
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• pp.287-310
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• 2014

While Janis Joplin is generally known as a hippie rock star of an untimely death to Korean audience, she is more strongly evoked in the image of blues mama in American context. Blues, definitely based on African-American vernacular tradition, is defined as a matrix, which is "a point of ceaseless input and output, a web of intersecting, crisscrossing impulses always in productive transit," to borrow Houston A. Baker's expression. This article explores how her life and music can be understood in blues tradition, especially in terms of personal and social transgression for which she was criticized, focusing on her blues performance. First of all, born and growing up in southern Texas between 1940s and 1960s, she expressed her innate suspicion against segregation and white supremacy, actively embracing rich black musical heritage of the area. Second, against the normative social and moral expectation of a middle class white woman to be a suburban housewife, she sought her own desire, whether it was professional ambition or sexual possibility. Third, beyond the selling image of a heterosexually lascivious blues mama, she dared to be a homosexual and bisexual, while it was not publically acknowledged. Along with her alcohol and drug dependence, such transgressions against normative social expectation were not made without her inner conflict, leaving a trace of trauma, hesitation, and the blues. While she was "buried alive in the blues," as a sacrifice at the altar of the 1960s, she still remains "alive" provoking "fire inside of everyone of us."

• 한국디자인학회:학술대회논문집
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• 한국디자인학회 2003년도 봄 학술발표대회논문집
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• pp.182-183
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• 2003

• 한국지반공학회:학술대회논문집
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• 한국지반공학회 2003년도 봄 학술발표회 논문집
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• pp.341-348
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• 2003

In the estuary of Nagdong River thick marine sediments were deposited by the Holocene marine transgression. The sediments largely consist of silty clay, which is called Pusan clays in the geotechnical field. This paper presents engineering geological characteristics of Pusan clays in Beombangdong area. Overall geological environmental changes based on several geological properties are discussed and synthesized as Geological Environmental Zones. And also, engineering properties of the clays in laboratory and field are discussed and synthesized as Engineering Zones. Two zones are correlated and engineering characteristics are evaluated in view of engineering geology.

• 한국제4기학회지
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• 제18권2호통권23호
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• pp.75-86
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• 2004

The sea level curve and environmental change were reconstructed at Sejuk-ri during the early Neolitic Age, based on the sedimentary facies, the distribution of remains and carbon datings. Before 6,500 years BP, the sea-level experienced one oscillation. The Neolitic men utilized geomorphic environment which formed according to the sea-level change. They might be occupied in gathering, fishing and hunting including whales hunting. The Neolitic men made acom hollows in order to remove tannin. Besides, they remained shell mounds which were formed from 6,500 years BP to around 6,000 years BP. They left the living place about 6,000 years BP because of transgression.

• 지구물리
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• 제5권4호
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• pp.271-281
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• 2002

대한해협 내대륙붕에서 취득된 고해상 탄성과 탐사자료의 해석에 의하면 연구해역 내대륙붕에 분포하는 퇴적층은 마지막 빙하기 이후에 형성된 3개의 퇴적단위(I. II. III)로 구성된다. 하위에 놓이는 두 퇴적단위는 흘로세 해침동안 형성된 해침계열에 속한다. 시퀀스 경계면 위에 놓이는 퇴적단위 III은 해침과정 중 하구 환경 하메서 퇴적된 것으로 해석되는 반면 침식면 위에 놓이는 퇴적단위 II는 해침과정 중 침식 및 제동에 의해 형성된 박층의 해침모래에 속한다. 최대해침면 상부에 놓이는 퇴적단위 I은 고해수면계열에 해당되며 주로 낙동강에서 유입된 현생 니질퇴적물로 구성된다.

• 한국제4기학회지
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• 제17권2호
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• pp.165-165
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• 2003

A borehole core ECSDP-102 (about 68.5 m long) has been investigated to get information on paleoenvironmental changes in response to the sea-level fluctuations during the period of late Quaternary. Several AMS $\^$14/C ages show that the core ECSDP-102 recorded the depositional environments of the northern East China Sea for approximately 60 ka. The Yangtze River discharged huge amounts of sediment into the northern East China Sea during the marine isotope stage (MIS) 3. In particular, $\delta$$\^$13/Corg values reveal that the sedimentary environments of the northern East China Sea, which is similar to the Holocene conditions, have taken place three times during the MIS 3. It is supported by the relatively enriched $\delta$$\^$13/Corg values of -23 to -21$\textperthousand$ during the marine settings of MIS 3 that are characterized by the predominance of marine organic matter akin to the Holocene. Furthermore, we investigated the three Holocene sediment cores, ECSDP-101, ECSDP-101 and YMGR-102, taken from the northern East China Sea off the mouth of the Yangtze River and from the southern Yellow Sea, respectively. Our study was focused primarily on the onset of the post-glacial marine transgression and the reconstructing of paleoenvironmental changes in the East China Sea and the Yellow Sea during the Holocene. AMS $\^$14/C ages indicate that the northern East China Sea and the southern Yellow Sea began to have been flooded at about 13.2 ka BP which is in agreement with the initial marine transgression of the central Yellow Sea (core CC-02). $\delta$$\^$18/O and $\delta$$\^$13/C records of benthic foraminifera Ammonia ketienziensis and $\delta$$\^$13/Corg values provide information on paleoenvironmental changes from brackish (estuarine) to modem marine conditions caused by globally rapid sea-level rise since the last deglaciation. Termination 1 (T1) ended at about 9.0-8.7 ka BP in the southern and central Yellow Sea, whereas T1 lasted until about 6.8 ka BP in the northern East China Sea. This time lag between the two seas indicates that the timing of the post-glacial marine transgression seems to have been primarily influenced by the bathymetry. The present marine regimes in the northern East China Sea and the whole Yellow Sea have been contemporaneously established at about 6.0 ka BP. This is strongly supported by remarkably changes in occurrence of benthic foraminiferal assemblages, $\delta$$\^$18/O and $\delta$$\^$13/C compositions of A. ketienziensis, TOC content and $\delta$$\^$13/Corg values. The $\delta$$\^$18/O values of A. ketienziensis show a distinct shift to heavier values of about 1$\textperthousand$ from the northern East China Sea through the southern to central Yellow Sea. The northward shift of $\^$18/O enrichment may reflect gradually decrease of the bottom water temperature in the northern East China Sea and the Yellow Sea.